Head of Marketing (iGaming) in Kumohin S.O., FOP

 What You’ll Do

You’ll lead marketing as a core growth engine of the company:

• Define and execute a comprehensive marketing strategy to position the product as a leading platform in its niche 
• Own product marketing, brand strategy, and value proposition development 
• Drive user acquisition across multiple channels: SEO, PPC, paid social, influencer and affiliate marketing 
• Optimize performance campaigns to maximize ROI and scalable growth 
• Build and implement CRM and retention strategies to increase LTV 
• Analyze user behavior, funnel performance, and feedback to continuously improve product experience 
• Partner closely with Product, Analytics, and other cross-functional teams to align growth initiatives 
• Lead and scale the marketing function, including team development and processes 
• Build and nurture engaged user communities and brand presence 

 What We’re Looking For

Must-have:

• 5+ years of experience in marketing, with strong expertise in product & performance marketing 
• Proven success in user acquisition, retention, and growth strategies 
• Hands-on experience with SEO, PPC, paid social, email, and content marketing 
• Strong understanding of data-driven decision making and analytics 
• Experience building and scaling online communities and user engagement 
• Excellent leadership, communication, and stakeholder management skills 
• Advanced English (C1+) 

Nice-to-have:

• Experience in iGaming or other highly competitive digital niches 
• Background in affiliate marketing or multi-market (global) growth 
• Experience working in B2B2C or platform-based products

 Ready to apply?
 
 Please follow the link and fill out the short pre-interview questionnaire - https://forms.gle/gFuXHNsayAntqeRE7