Head of the marketing department in Preis HR agency

For our client, a company that is a leader in Ukraine in the supply of acrylic and quartz stone, large-format ceramics, HPL panels and natural stone used in the manufacture of kitchen countertops, window sills, wall, floor and facade decoration, in connection with the expansion of the marketing department and the creation of a new department, we are looking for Head of the marketing department (responsibility for the Ukrainian market) in the office in Kyivwith the possibility of working remotely.

Necessary skills:
• Experience in the field of marketing (online and offline tools; digital marketing will be an advantage).
• experience in the B2B segment (building materials, interior solutions, furniture, development, design, etc.) will be a plus.
• Practical experience of participating in the development and implementation of marketing activities for product groups or brands (promotions, promotional campaigns, launching new products).
• Experience of interaction with the sales department: understanding the basic principles of the sales funnel and the role of marketing in its support.
• Basic or confident experience in digital marketing: SMM, targeted advertising, contextual advertising, SEO, email marketing (part of the areas can be developed during work).
• Experience in coordinating contractors (copywriting, design, SEO, digital, SMM) or willingness to quickly learn it under the mentorship of the head of the marketing department.
• Preferred experience in working with web analytics systems (Google Analytics, Google Ads, Google Trends) or willingness to learn to work with them.
• Competent oral and written Ukrainian language.

Duties:
• Together with SMO, participate in the development and implementation of the marketing strategy for each product group or brand, including the introduction of new brands and products to the Ukrainian market.
• Lead the operational work of the new marketing department for market of Ukraine, coordinate tasks and interaction with other divisions.
• Assist sales departments in achieving planned results in attracting B2B customers.
• Designing and updating prices, developing presentations, catalogs, P.O.S. materials, trade equipment, gifts for customers.
• Coordination of contractors’ work (copywriters, designers, SEO specialists, digital SMM agencies): setting tasks, time and quality control.
• Together with the SMM agency, approve the content plan, participate in content development and setting up targeted advertising.
• Work with web analytics systems (Google Analytics, Google Ads, Google Trends) to track and analyze the effectiveness of marketing activities.
• Organize marketing events: participation in exhibitions, industry events, presentations, architectural and design events.
• Adhere to a single style and brand standards in all external and internal materials.

The company offers:
• Maximum professionanother implementation, including within a group of companies.
• Work in a stable company with a warm corporate culture.
• Support and mentoring from the SMO, the possibility of professional growth.
• Medical insurance.
• Standardized work schedule. A hybrid work format is possible, but an offline format is preferred.
• Place of work in a modern and beautiful office: Kyiv, st. Livoberezhna, str. Mykilsko-Slobidska, 1-А.
• Official registration (paid holidays, sick leave).
• Payment for professional training and participation in various conferences.
• Corporate events and gifts by certain dates.
• Ability to work with high budgets.

About of our client:
A Ukrainian company with offices in Kyiv, Poland, Kazakhstan, and the Baltic countries and is actively expanding its presence in European markets.
The company employs more than 300 people.
The company has been operating in Ukraine and other countries since 2011 and is one of the leaders in Ukraine in the supply of acrylic and quartz stone, large-format ceramics, HPL panels and natural stone used in production of kitchen countertops, window sills, cladding of walls, floors and facades.
Sales are carried out exclusively in the B2B segment through four main channels:
- furniture companies and processors of artificial and natural stone;
- builders, architects and facade companies;
- tile and plumbing salons, design studios;
- designers.

About Preis HR agency:
Recruiting services:
• Search for IT and digital specialists
• Selection of top managers for all areas
• "Remote recruiter" service
• Executive search/headhunting
Site: https://preishragency.com.ua