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PwC Service Delivery Center
PwC is a network of more than 328,000 employees in 157 countries focused on providing the highest quality services in the fields of auditing, tax consulting, consulting and technology development.
What we offer:
Job Overview: we are looking for an experienced web analytics for our team and support for analysis and optimization of online actions. The individual in this role will be responsible for implementing and managing analytics tools, creating conversion strategies and reporting on marketing campaign results.
Responsibilities:
Implementation and management of Google Analytics 4 (GA4) and Google Tag Manager
(GTM).
? Creating conversion strategies and implementing activities on websites.
? Analyzing data, identifying insights, formulating conclusions and hypotheses for A/B
testing and providing business recommendations.
? KPI formulation and monitoring.
? Creating dashboards in Looker Studio.
? Creating and updating documentation.
? English proficiency at B2 level or higher.
? Developing awareness of how to use data (Data Storytelling) and related optimization
Requirements :
Excellent knowledge of GA4 and GTM.
At least 3 years of experience in a similar position.
Highly developed data analysis and interpersonal skills.
< p style="font-style: normal; font-weight: 400">High-level communication skills (turn data into "insights", teach/expand understanding of marketing metrics).Experience in creating dashboards in Looker Studio.
B2 level of English.
< p style="font-style: normal; font-weight: 400">Experience in creating documentation. Privacy and personal data policy:https://www.pwc.com/ua/uk/about/privacy.html
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