The e-commerce department of VARUS invites you to join the WEB – analyticsFull positions: Set up, automate and support the operation of the marketing system, web analytics span> To study and improve the customer experience of using the website, application, bots.To interact with various business areas of the company, internal specialist companies , contractors to improve and improve the work of the analytics system and improve digital channels.Build and analyze sales funnels, find weak points
The e-commerce department of VARUS invites you to join the WEB – analytics
Full positions:
- Set up, automate and support the operation of the marketing system, web analytics span>
- To study and improve the customer experience of using the website, application, bots.
- To interact with various business areas of the company, internal specialist companies , contractors to improve and improve the work of the analytics system and improve digital channels.
- Build and analyze sales funnels, find weak points and increase efficiency at each stage
< /ol>Functional responsibilities:
- Creation and maintenance of a marketing analytics system for a set of BI solutions, which will allow conduct analytics of all marketing channels taking into account real sales; sales / traffic.
- Conduct A / B testing to identify and implement more effective solutions on the site and other digital channels.
ol>Requirements:
- In-depth knowledge of Google Analytics (GA4), GTM, Firebase
- BigQuery, Google Looker Studio, Excel, Power Bi, Clarity;
- Understanding data collection and analysis methods;
- Experience in creating Custom JavaScript variables in GTM;
- Ga4 Advanced Ecommerce Setup Experience;
- Knowledge of the main marketing channels for attracting traffic, including the features of PPC, SEO, Email.
Would be an advantage:
- knowledge of R, Python, SQL;
- Experience in e-commerce
- Deep knowledge of Google Analytics (GA4), GTM, Firebase,
We offer:
- Permanent position - not a temporary project
- Opportunity to implement professional experience in interesting, strategic company projects
- Guaranteed social conditions (vacation, sick leave) (Reservation)
- Work format: (remote). Offices: Dnipro and Kyiv
If you want to learn new things and develop together with a national brand, we are waiting for your resume !