User Acquisition Team Lead (Universe Group) in Genesis

User Acquisition Team Lead (Universe Group) Kyiv, office We are looking for an experienced yambit User Acquisition Team Lead who will effectively scale the number of EdTech users of the Wisey product through multi-channel performance marketing. Wisey is a business of the Universe Group, which creates a platform for increasing the personal productivity of users around the world. More than 55 thousand users have already joined the platform, which contains 27 developed courses with unique content and mechanics dedicated to combating procrastination, increasing productivity, concentration, memory development, logic, relationships, psychology and other topics. The core value of our product is to help people become more productive. We work in the competitive EdTech niche and aim to become the top-1 in it. Therefore, we are now actively moving toward our goals—we are developing the product and scaling up, and we need a strong specialist in our team who will help us reach new heights even faster and more efficiently and develop the bottom-level META/Google channels. Your future challenges: Creation, management and optimization of advertising campaigns (Meta ads/Google ads). Testing new advertising platforms (TikTok, Outbrain, Taboola, Bing, others). Planning and management of 6-7 figure advertising budgets. Control and responsibility for achieving key metrics (CPA, ROI, and others). Generating hypotheses to improve the effectiveness of attracting new users and scaling. Work in collaboration with PM, PMM, analyst, creative team. Interaction and cooperation with well-known official partners: Meta, Google, TikTok and others. Team management. What is important to us: 3+ years of experience as a User Acquisition Manager in performance marketing (preferably in product IT) or a similar position. Team management experience. Experience in promoting web products. Deep practical experience of attracting users through Meta ads and/or Google ads (Search and Media). Experience working with Tier-1 markets. Experience working with marketing budgets from $400k/month. Responsibility for achieving key metrics (CPA, ROI, and others). Strong analytical skills and the ability to make decisions based on data. Structure and business orientation. Entrepreneurial flair, willingness to take risks and desire to develop. About us: Universe Group is a Ukrainian company that launches global IT products. We create mobile applications and web platforms to simplify and improve people's quality of life. For five years, we have built three successful businesses—Guru Apps, Forma, Wisey, and are developing our own R&D center. The company's products are used by almost 62 million people from 180 countries. What we offer: Office-first format of work - we appreciate our office culture and do everything to make it convenient for everyone to work at the office in Podol in Kyiv - breakfasts, lunches, paths for walking, silent room for the focus of attention - this is far from everything that awaits you in our space. You can get to know Zofis better by watching this video or reading the article. Culture of training development - we believe that the results of the company depend on the team, skills and knowledge of colleagues. We constantly conduct internal team training to improve skills and attract experts from the market of Ukraine or the world. Kacareer growth — the learning culture promotes the rapid development of colleagues. In an average year, our team grows to 10 managers. Career development depends on the desire and achievement of the set goals. There are also large specialized communities waiting for you, with the help of which you can improve your hard skills. Some of the best conditions on the market of companies in Ukraine are competitive remuneration, 20 working days of paid break, cooperation through FOP or within Diya City, 100% payment of sick leave, medical insurance and free online consultations with a corporate doctor. Care and support during the war - we make sure that everyone in the team feels safe during a full-scale war in Ukraine. We help with the needs by relocating employees and their families, we help by providing charging stations and everything necessary for comfortable work. In addition, we are doubling all donations from our charity fundraisers to close military inquiries faster. Send your resume and become part of our universe.