User Acquisition Manager (AddMile) in Headway

Headway is an EdTech startup that creates microlearning products. It is included in the GSV 150 list of the most influential companies in the world transforming digital learning and specialist skills.

Also a company in the list of Europe's 50 top startups with the highest potential to become a "unicorn" within two years, according to market research by GP Bullhound.

In the ranking of the best IT employers 2023 by DOU, Headway is among the top five in two categories - "200-800 specialists" and "Leaders in cities" (Kyiv ).

The company was established in 2019. In 5 years, it has grown from 3 to over 250 people in the team and opened offices in Kyiv, Warsaw, Nicosia and London.

Headway products help develop 90+ million people in the world through concise formats of educational content: samaria, courses, games, infographics. The main one is the Headway app.

• #1 in the world for downloads in the niche of books.
• In the top ten educational apps by sales in the US on the App Store and Google Play.
• Headway has been downloaded by more than 35 million users worldwide.
• Apple brings the application to the top of the App Store in 170+ countries.
• In 2023, the application became the App of the Day in the USA five times in a row and was awarded Editor's Choice by the App Store.
  

Headway is Ukrainians who work for victory and launch initiatives to help their country. More details here.
 

The core of our achievements and core value is the team. We believe in people, shared values ​​and that the brave always have happiness.

Together with the CEO new product Olga Shapovalova, we are looking for a User Acquisition Specialist to join the marketing teams.
 

What you will need to do:

• Create and scale advertising campaigns on our top Meta platform
• Implement a diversification strategy by testing and launching new traffic sources (TikTok, Google and others);
• Build strong hypotheses about user behavior and test them with the help of performance marketing tools;
• Interact with the creative production team: offer ideas for creatives and give feedback on the effectiveness of promotional materials.
  

What you need to join us:

• Have 1+ year of experience in the field of marketing, media buying, user acquisition;
• Have experience working with advertising platforms Facebook Ads, Google Ads;
• Understand digital marketing tools and metrics;
• Have strong analytical skills and make decisions based on data;
• Know English at Upper Intermediate level.
  

What we offer:

Professional and personal growth

• Access to the corporate base knowledge and professional community from the first day of cooperation.
• Personal development plan.
• Compensation for learning English, studying at external trainings, seminars and courses, as well as Business and Management School for employees.
• Lectures on psychology, culture, literature, history, info-hygiene in order to comprehensively develop oncem.
   

Your health is important to us

• Medical insurance.
• Corporate doctor and massage in the office.
  

Hybrid mode of operation with the possibility of visiting the office
You independently decide whether to work remotely, in the office or combine these options. Our Kyiv office is open 24 hours a day in compliance with all safety and health measures. We also have offices in Warsaw, Nicosia and London.

Interested? Then send your resume! Together we are strength!