User Acquisition Manager in Headway

Headway is an EdTech startup that creates microlearning products. It is included in the list of the most influential companies in the world transforming digital learning and specialist skills - GSV 150.

Also, the company in the list of Europe's 50 top startups with the highest potential to become a "unicorn" during two years, according to market research from GP Bullhound.

In the ranking of the best IT employers 2023 by DOU, Headway is in the top five in two categories - "200-800 specialists" and "Leaders in cities" (Kyiv).

The company was created in 2019. In 5 years, it grew from 3 to over 250 people in the team and opened offices in Kyiv, Warsaw, Nicosia and London.

Headway products help 100+ million people in the world develop through laconic formats of educational content: samaras, courses, games, infographics. The main one is the Headway application. 

• #1 in the world for downloads in the book samara niche.
• Includes in the top ten educational applications by sales in the US on the App Store and Google Play.
• Headway was downloaded by more than 35 million users worldwide.
• Apple brings the application to the top of the App Store in 170+ countries.
• In 2023, the application became the App of the Day in the USA five times in a row and received the Editor's Choice award from the App Store.

Headway is Ukrainians who work for victory and launch aid initiatives to your country.

The core of our achievements and the main value is the team. We believe in people, shared values ​​and that the brave always have happiness.

Together with Daryna (Head of Growth Marketing) and Alexandrom (User Acquisition Team Lead) we are looking for a User Acquisition Manager in the Android Growth team to be even stronger in what we do.

You can definitely contact us if you want:

1. Experiment. We have an ambitious goal to become the #1 learning platform in the world and there is no single right solution for how to do it yet - so there is a lot of room for action. Do you have suggestions on how to improve our process of interaction with potential users? Great, let's try!

2. Influence the product. You will have the opportunity to make decisions about product development and test new ideas together with the team. An analytical mindset and a creative approach will come in handy.

3. Test new technologies in the field of digital marketing and participate in closed alpha/beta tests together with our partners - Meta, Google and others

What will need to do?

• Create and scale advertising campaigns on our top platform Meta and Google Ads.
• Build strong hypotheses about user behavior and test them using performance marketing and CRO tools;
• Analyze the EdTech market;
• Interact with the creative production team: propose ideas for creatives and give feedback on effectiveness of advertising materials.

What is needed to join uswhat?

• Have 1+ years of experience in the field of marketing, media buying, user acquisition;
• Have experience working with advertising platforms Facebook Ads, Google Ads, etc.;
• Understand digital marketing tools and metrics;
• Have strong analytical skills and make decisions based on data.
• Know English at the Upper Intermediate+ level;
• Split team values ​​(SELECT)

What do we offer?

Professional and personal growth

• Access to the corporate knowledge base and professional communities with on the first day of cooperation.
• Personal development plan.
• Compensation for learning English, studying at external trainings, seminars and courses, as well as Business and Management School for employees.
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  Lectures on psychology, culture, literature, history, info-hygiene in order to comprehensively develop together.

   

What is important to us your health

• Medical insurance
• Corporate doctor and massage in the office
• 100% payment sick leave
• Sports: stretching, yoga, boxing, etc.

Hybrid work mode with the possibility of visiting the office

You decide for yourself whether to work remotely, in the office or combine these options. Our Kyiv office is open 24/7 with all safety and health measures in place. We also have offices in Warsaw, Nicosia and London.

Corporate holidays

In addition to 20 working days off, twice a year we all go on a one-week paid vacation together to rest and recharge.

Interested? Then send your resume!

Together we are strong!