We are looking for a trend watcher - a person who lives in the content stream, feels digital culture and sees trends before others. This is a role for those who know how to spot patterns, predict waves and turn trends into marketing ideas.We expect from you:active immersion in TikTok, Instagram Reels, YouTube Shorts and the digital environment in general; understanding of digital culture, memes, algorithms of social networks, pop culture, influencers; ability to see patterns, and not just scroll
We are looking for a trend watcher - a person who lives in the content stream, feels digital culture and sees trends before others. This is a role for those who know how to spot patterns, predict waves and turn trends into marketing ideas.
We expect from you:
- active immersion in TikTok, Instagram Reels, YouTube Shorts and the digital environment in general;
- understanding of digital culture, memes, algorithms of social networks, pop culture, influencers;
- ability to see patterns, and not just scroll through the feed;
- ability to reasonedly explain why the trend will work;
- experience with TikTok / Instagram / YouTube;
- attention to details, self-organization and responsibility;
- communicability, ability to listen and defend one's point of view.
Duties in this position:
- monitor trends in TikTok, Reels, Shorts and the digital environment in general;
- predict trends and "big waves" in pop culture;
- find new visual techniques, sounds, challenges and interaction mechanics;
- analyze opportunities to adapt trends for advertising and brand communication;
- share findings and analytics with the marketing team;
- help transform trends for specific creative ideas.
The company offers:
- opportunity to develop in a creative direction;
- office format of work (the office is equipped with a generator and Starlink);
- medical insurance, official employment, paid sick leave and vacation;
- opportunity to attend specialized courses and conferences;
- sports, corporate events and weekly team building.