Team Lead of media buying in PRO.people Recruitment Agency

Our partner is a leading IT/digital holding with a global presence in over 50 countries ( Latin America, Asia, Europe, etc.) and provides complex marketing services. The company is currently actively expanding and is looking for a creative User Acquisition Manager for one of the key regions.

We are looking for a person who is passionate about innovation, is not afraid of testing and strives for continuous development. Join a dynamic team and implement the boldest ideas!

Key tasks:

• Working with user engagement channels (social, display, web, app)
Creative testing and rotation, search for trends and new ideas, preparation of TK for designersAnalysis of advertising campaigns, setting and execution of KPIsSearch for new ones traffic channels, conducting test runs, A/B tests, analysis and optimization of results
• Working with budgeting
• Competitor analysis, adaptation and implementation of effective communications
• Formation of the buyer team and its management (hiring, onboarding, management)

Experience and skills:

• Experience in performance marketing 2+ years, management experience from 1 year
• Knowledge of the English language at level B1 and above;
• Experience in strategy development and implementation
• Working with all the main performance tools: context, SEO, targeted advertising, programmatic (affiliate marketing, e-mail marketing will be a plus)
• Practical experience of launching and developing new user engagement channels
• Knowledge of how to set KPI/ROI for any type/kind of traffic
• Knowledge of data analysis methods and general instof digital marketing, including cohort analysis (segmentation of the user base, construction of correlations)
• Understanding both the main purchasing indicators (CPC, CPI, Reach, frequency, etc.) and indicators for evaluating the effectiveness of advertising campaigns (CPA, ROI, CAC, ARPU, LTV, etc.)
• Experience with A/B testing.

Stages of selection:

• Interview with the recruiter

• Interview with a potential manager 

• Collection of recommendations

•  Job Offer.

The company offers:

• Working with the world's leading digital products that confidently hold top positions in their field.

• The opportunity not only to participate in the creation of the product, but also to influence it by implementing your own ideas.

• Cooperation with a team of professionals, real experts in their field.

• Additional bonuses: payment of sports classes, language courses and corporate dinners.

• A comfortable and stylish office in the heart of Kyiv.

• Flexible work schedule: start from 9:00 - 11:00 to 18:00 - 20:00; Full time format — office, remote or hybrid option.