Targetologist / SMM strategist in Pharm Brand Management

Niche: Sports · Health · Beauty

We work in niches where trust, evidence and correct communication are important. We need not just an advertising specialist, but a person who thinks in numbers and cares about brand image.

We need

A targetologist/SMM strategist who:

• deeply understands advertising cabinets: Meta Ads (TikTok Ads will be a plus)

• knows how to build the structure of advertising campaigns for different goals

• analyzes reach, frequency, ROAS, CPL, CPA, CTR

• understands funnels and audience behavior

• can create strong communication together with the creative team

• can set clear TOR for video and static creation

Responsibilities:

• Strategic planning of advertising campaigns

• Setting up and optimization of Meta Ads

• Working with different types of audiences (lookalike, retargeting, cold traffic)

• Effectiveness analysis

• Formation of UTP and advertising messages

• Writing technical tasks for:

  • videos

  • UGC creators

  • designers

• Interaction with SMM and production team

Work format - in office.

We offer:

• Competitive salary depending on competencies
• Social package
• Official salary + bonuses
• Office with equipment
• Young motivated team

Send resume, let's meet at the interview and let's start!