Targetologist in Santa Brands

The SANTA brand invites the cooperation of an experienced targetologist for project work with a focus on Instagram (Meta Ads) and international markets. The project involves work with a wide geography: Ukraine and EU countries, as well as key focus markets - the USA and the Middle East.

Main tasks:

• Strategic planning, launching and optimization of advertising campaigns in Meta Ads (Instagram);
• Working with different campaign goals: brand awareness, engagement, traffic, conversions;
• Hypothesis testing, audit and optimization of creatives and audiences;
• Analysis of the effectiveness of campaigns, preparation of reports and recommendations;
• Interaction with the PR and content team to coordinate the communication and visual strategy.

Qualifications:

• Experience as a target analyst from 3 years;
• Practical experience with Meta Ads and Instagram;
• Understanding the specifics of fashion and lifestyle segments (will be an advantage);
• Experience of working with international markets and different audiences;
• System thinking, analytical skills, responsibility.

Format of cooperation:

• Project employment;
• Fully remote work;
• Flexible schedule.

Please send a resume and portfolio (with cases and results) to:
[email protected]