Specialist in contextual advertising (Google, Facebook Ads, PPC), experience from 3 years in Roman.ua

Hello! We are the Roman.ua performance-marketing agency. We do internet marketing all over the world: USA, Australia, India, Europe, Ukraine. Our expertise: PPC advertising, web analytics, retention and email marketing. See more about our values ​​and approaches at https://roman.ua/ua/agency/We have worked with 260+ Clients. Basically, this is a medium and large business in the fields of e-commerce and IT products (SaaS, marketplace, software developers) and B2B in competitive markets (agro, renewable energy). See our detailed portfolio by applying https://roman.ua/ua/clients/Why is it cool to work with us? See 27 reasons by applying https://roman.ua/ua/vacancy/Who are we looking for? Will you be setting up PPC advertising for clients of Roman.ua agency in Facebook and Google Ads — from creating an account structure, choosing types of campaigns and creatives to finding solutions for improving ROI and growth for clients. For each project, we have everything you need for quality work: repeatedly checked checklists and regular procedures, a project template in Worksection that will not allow you to miss important the task will facilitate the setup of advertising endless learning opportunities: a course on Google Tag Manager, Google Analytics, Excel, an in-depth course on Google Ads and other optional courses the opportunity to connect a specialist in writing scripts for Google Ads, Google Tag Manager, a programmer, a designer direct communication with clients without excessive bureaucracy and distortions and experienced project managers WE ARE NOT we write media plans, do not participate in tenders and do not work with companies without a budget. Our clients are stable companies with business in the field of e-commerce, SaaS, B2B and services, IT product companies. See our portfolio in PPC >https://roman.ua/ua/clients/?type=ppc-advertisingResponsibilities for creating advertising campaigns in Google Ads (search, Google Shopping and PMax campaigns, remarketing, GDN) selection of targeting, keywords and cons -words for campaigns, setting up retargeting of such campaigns from various formats; creating ads and presenting TZ to designers or AI (graphics, video); creating advertising campaigns in Facebook Ads: dynamic product remarketing, target ads to a new audience, app install campaigns, video ads, sponsored posts and engagement campaigns, refining feeds for Shopping, PMax, Advantage+ campaignsA/B testing of ads, extensions and targetingregular optimization of advertising campaigns: work on search queries, correction of bids, restructuring of campaignsmonitoring and correction of the main indicators of the effectiveness of advertising campaigns: ROMI, CPA, CPL, Net Profit, share of advertising expenses. monitoring the main indicators of the quality of advertising campaigns: CTR, CPC, CPM, Quality Score (quality indicator) analytics of advertising results, search for growth points, problem segments of traffic, audience, etc. basic setting of web analytics (Google Analytics 4, Google Tag Manager): event verification (event), setting goals (goals), writing technical specifications for the implementation of events, e-commerce, dynamic product remarketing, setting up pixels of advertising systems via Google Tag Manager (ability to adjust goals, conversions, etcmeasuring the effectiveness of advertising and the quality of traffic) experience in using Google Tag Manager (ability to place, configure tags for advertising systems) experience in writing technical specifications for feeds for Google PMax campaigns experience in using tools: Google Ads Editor Looker Studio — ability to configure reports, form analytics in different sections Google Tag Assistant Google Merchant Center Facebook adaccount, pixelKnowledge of Microsoft Excel / Google Spreadsheets— pivot tables and calculated fields, filtering, basic formulas for working with text; Knowledge of the English language at a basic level (selecting words, setting up ads, reading articles and materials)—is a must. Personal qualities: time management; attentiveness; diligence; the ability to learn quickly; literacy. Before the interview, the supervisor will need to complete a test task. Salary and working conditions Market salary, which consists of the rate + %. Bonuses from working at znama. The office is a 10-15 minute walk from the Lukyanivska metro station and the Polytechnic Institute. The office has everything for productive work: 2 meeting rooms, a recreation area, supply and exhaust ventilation, air conditioners, sofas, sofas, a printer, a printer, a humidifier and an air purifier, boxes for of personal belongings, power adapters with USB ports for charging personal gadgets. A well-equipped workplace: a modern laptop that doesn't get dull (15? FullHD screen, from 8 Gb of RAM, fast SSD hard disk from 256 Gb). Personal wide table and soft chair, all necessary stationery. Licensed software: Windows, Microsoft Office, antivirus. Subscriptions to OpenAI, Midjourney, Serpstat, Zapier, Grammarly, etc. Full-fledged kitchen: dishwasher, microwave oven, refrigerator, professional coffee machine (with programs for espresso, Americano, cappuccino, latte, cocoa) and gongfu teapot (with Chinese tea "puerami"). Fresh fruit every week. 10-15 minutes from the office in the Smart City Plaza and Kvadrat shopping malls with supermarkets, food courts and countless takafe restaurants. , conferences) Quality and pleasant corporate parties several times a year Geeky corporate gifts for the New Year and anniversaries of cooperation Uninterrupted Internet and energy independence (generator) Income is tied to the course $ There is no dress code. In the summer you can walk in shorts and flip-flops :)