Social Media and Brand Strategist in Sara Shala Design

Freelance Social Media StrategistAbout The BrandSara Shala creates jewelry inspired by New York’s tapestry of cultures and lifestyles. Built on appreciation for traditional craftsmanship and high-tech production, Sara Shala Design is an epitome of exquisite elegance. Designed to be passed down for generations, each piece symbolizes timeless femininity and grace.Combining bold architectural elements and historical influences with delicate yet empowering aesthetic, pieces tell a story. Minimalistic with an emphasis on texture and detail, Sara Shala Design infuses your personal style with effortless confidence.About This PositionThe Social Media Strategist will handle the social media and community management strategy for Sara Shala. It leverages a blend of creative vision and analytical skills for all elements of community marketing. The role will also work alongside the in-house team to build a best-in-class strategy.Responsibilities for the roleHandle to the development of content concepts from idea to completion.Collaborate within the internal team to support the 360-degree realization of all social media efforts.Social media content researching and creation across brand + product marketing.Plan, schedule, maintain, QA and upload content calendar daily for all social channels; manage the calendar to account for changes (i.e., integrating new content or new activations to reach brand goals and KPIs)Ideate and create Instagram stories, reels, short video assets, GIFs, and TikTok content, etc. that is native to social, including aesthetic and tone.Provide help & support on plans across paid, earned, and owned media: Instagram & TikTok.Have Tiktok video editing experienceWork with the team on ideation and writing of accurate, engaging scripts for new video content (Reels + Tik-Tok)Assist the team to organize & manage monthly video shooting days.Familiar with influencers, content creators & KOL’s.Assist with planning and executing event activations when necessary.Maintain file organization.Competent computer proficiency and working knowledge of digital editing platformsRequirementLuxury brand experience is an advantage or 1 year of previous experience at a brand, retailer or agency.Enthusiasm for jewelry, fashion and digital marketing.Self-motivated, good organizational skills, detail-oriented, ability to prioritize, multi-task and meet deadlines.Must be able to work 20 hours per week.Have a strong creative opinion and a good eye for smart, effective content.Love working in small teams, and you are excited about the idea of working closely with the company’s founder.Demonstrate ability to think creatively and objectively across many partners.Excellent communication skills; verbal and written.Excellent attention to detail & organization with strong project management skills.Complete discretion, positive attitude, and proactive approach.Firm grasp of tools and platforms in the social media space.A curious mind open to knowledge and instruction.Start DateStart immediatelyPlease send resume, portfolio and links of past work at [email protected] or on LinkedInThank youSSD Team#J-18808-Ljbffr Show more Show less Должностной уровень Руководитель среднего звена Тип занятости Полный рабочий день Должностные обязанности Маркетинг и Продажи Отрасли Розничная торговля предметами роскоши и украшениями