Senior User Acquisition Manager за кордоном, віддалено Geozilla — We are a Ukrainian product company creating valuable Family Safety and Entertainment products for people worldwide. Our love for technology has earned us mentions in The Verge , CNet , and other notable publications. Currently, we are seeking a User Acquisition Manager Requirements: — 3 + years of experience in app promotion through various traffic sources (Meta, Google, Tiktok etc.); — Full cycle of managing advertising
Senior User Acquisition Manager
за кордоном, віддалено
Geozilla — We are a Ukrainian product company creating valuable Family Safety and Entertainment products for people worldwide. Our love for technology has earned us mentions in The Verge , CNet , and other notable publications.
Currently, we are seeking a
User Acquisition Manager Requirements: — 3 + years of experience in app promotion through various traffic sources (Meta, Google, Tiktok etc.);
— Full cycle of managing advertising campaigns: launching, analysis and optimization;
— Understanding of unit economics, LTV and ROAS, ability to work with prediction;
— Familiarity with SKAN/AEM purchasing principles;
— Knowledge of analytic systems and MMP (AppsFlyer, Tableau, Google Analytics etc.);
— Up-to-date knowledge of UA platforms and UA strategies and deep understanding of mobile attribution;
— Proficiency in Excel and Spreadsheets, ability to work with large amounts of data and multitask;
— Strategic mindset with the ability to think critically, develop innovative UA strategies and adapt to changing market dynamics;
— Make data-driven decisions that maximize ROI, using precise metrics and actionable insights;
— English — Intermediate +.
Will be a plus: — Positive experience in UA for web2web and web2app projects;
— Skills in optimizing and automating routine tasks through scripts and/or third-party services or experience in implementing your own solutions;
— Experience working with utilities, health&fitness, entertainment apps;
— Experience working with apps with different models of monetization (subscriptions and hybrid).
Responsibilities: — Own (plan, manage, report) UA strategy for your channels for multiple apps and platforms;
— Enhance campaign’s performance by leveraging LTV and cohorts analysis techniques;
— Run tests, collect and evaluate data, pinpoint trends and insights and manage budgets to maximize ROI;
— Work closely with the Creative team, analyzing market trends and creatives to inform and enhance our UA strategy.
We offer:
1. Competitive salary
2. Remote work
3. Medical insurance
4. In-house English courses
5. Sport compensation
6. Fun working environment