Senior Retention Manager in Playtini

Hello, let's get to know each other! Playtini is a Ukrainian IT company that has been engaged in the development of its own products and performance marketing in the field of iGaming since 2014. And we are successful in this thanks to: our team, which unites ambitious people who do what they love, and our interaction in the form of partnership , which helps to grow and achieve results, our processes, which are transparent and not burdened by bureaucracy, our products, which meet modern trends and are interesting to work on. If you are as close to it as we are, you can become a Senior Retention Manager of our company. Your future tasks: audience segmentation, monthly planning and development of marketing activities for different segments and groups of users, automation of personalized programs/logics for managing the life cycle of users via Email, Push, SMS and other retention channels, calculation of forecasts for activities and analysis of the effectiveness of the activities carried out, segmental analysis of the effectiveness of marketing expenses, implementation of A /In testing, work on improving metrics, analysis of the market and competitors, putting TK on the development team to implement new customer retention features, interacting with the product team to improve the product. Your experience is relevant to us if you: have 3+ years of experience in a similar position have work experience on iGaming products, you have experience in developing and conducting marketing activities to retain and return players, you understand the main approaches to A/B testing and hypothesis testing to optimize marketing activities, you know the main marketing and niche indicators (LTV, ARPU, RR, CR, GGR, NGR, etc.) you have experience work with analytical tools. We offer: office format of work comfortable and modern office with everything necessary for work (generator, starlink, shower, shelter) full accounting support of FOP and payment of taxes by the company paid 20 rest days and 10 sick days masseur services in the office monetary gifts for celebrating family holidays and financial support in difficult situations in life, convenient and stress-free adaptation, where you know exactly what goals need to be achieved, participation in specialized conferences and thematic events, as soon as we win - then very bright team building and corporate parties. Our further interaction will consist of the following stages: 1st stage: getting to know the Talent Acquisition Manager 2nd stage: online interview 3rd stage: final interview.*We will be happy to review your resume and in case of maximum relevance of experience, we will contact you within 5 working days.