Senior Media Buyer (In-App traffic) in SKELAR

SKELAR is a venture builder that builds international product IT companies according to the rules of the venture capital world. Together with co-founders, we gather strong teams to launch product IT businesses and win in global markets.

Storyby is a tech startup focused on finding young star authors and building content. ecosystems - books, audio and video adaptations. We open the world to authors in whom we see the potential to create bestsellers. We develop products so that new best-selling stories can be read, listened to and interacted with through a variety of content. Our products are currently in active scaling with positive unit economics, namely AlphaNovel and DramaShorts. We have a team of 44 professionals who are building the future of the 21st century world of publishing and content.

AlphaNovel
Transactional application with subscription, available on iOS and Android platforms , provide users with the ultimate short story reading and listening experience. Seamlessly integrated game mechanics along with a reward system increase user engagement and satisfaction. AlphaNovel is the flagship product with more than 12,000 writers and an active audience of over a million readers.

DramaShorts
An immersive iOS and Android app users in the bite-size entertainment world of video screenings in the Shorts format. Each adaptation is inspired by the best works of AlphaNovel. DramaShorts is currently in an active scaling phase with positive unit economics.

To find new growth points, we are looking for a User Acquisition Manager who will actively scale In-App traffic< /strong> user engagement channel on AlphaNovel and DramaShorts.

What challenges await:
— Building a new direction in user engagement — in-app networks
— Create, manage and optimize ad campaigns for Unity, AppLovin, Vungle, Taboola and other networks in Tier1 geo;
- Monitor and track KPIs across all campaigns - budget pace, ARRPU, CAC, ROAS and ROI;
— Collaborate with content and design teams to create and approve advertising materials.

What is important to us:
— Experience with in-app networks from 1 year in advertising agency or product company;
—Experience with US, Canadian, Australian and UK markets;
—Data-based decision-making approach. Strong analytical skills, the ability to analyze large amounts of information and draw conclusions from it;
- Systematic and structured;
- Creativity and the ability to qualitatively generate new ideas and hypotheses.

Will a plus:
—Experience with Meta Ads, AppLovin, Vungle, Taboola advertising platforms;
—Experience with AppsFlyer, Adjust, Tableau, Airtable
—English at B2 level.