Senior Media Buyer (Advertising Networks, Media agencies) in EvoPlay

Evoplay is one of Ukraine's leading product IT companies that operates on the international market and creates complex B2B solutions for the online gaming industry.

We are currently considering candidates for the Senior Media Buyer (Advertising Networks, Media agencies) vacancy. Join us and let's move this world together!!!

Main responsibilities:

• Strategic planning, launch and scaling of advertising campaigns in leading advertising networks (Native, Push, Pops, Display, Video).
• Interaction with local and international agencies that specialize in media advertising (Pre rolls, banners, stickers).
• Management of the full traffic purchase cycle: from testing to scaling and optimization.
• Working with advertising platforms.
• Constant analytics of campaigns, optimization of bids, audiences and creatives based on KPI (CTR, ROI, eCPA, LTV).
• Search and testing new traffic sources, formats and approaches.
• Working closely with a team of designers and copywriters to create effective creatives.
• Working with trackers and analytics systems for detailed performance tracking.
• Forming reports and forecasts for management on the effectiveness of campaigns.
• Participating in the development of media strategies for new products or geo.

Necessary skills:

• Experience from 3 years in the position of Media Buyer with a focus on advertising networks and mediabuying agencies.
• Experience in purchasing traffic from Tier1 and Tier2 countries.
• Confident mastery of the main types of advertising of traffic: Native, Push, Pops, Display, Video, Media advertising.
• Hands-on experience with trackers and understanding of monetization funnels.
• Deep understanding of performance metrics: eCPA, CTR, ROI, CR, ARPPU, etc.
• Ability to quickly adapt strategies to changing market or product conditions.
• Experience scaling campaigns with large budgets.
• Strong analytical skills, A/B testing experience.
• Experience managing budgets and reporting for finance/marketing teams.
• English - Intermediate+
  

What we offer:

• Flexible work schedule;
• 20 days of paid vacation to maintain work-life balance;
• 12 sick days, because we understand that your health should come first;
• Health insurance (in Ukraine) promotions;
• Positive atmosphere and corporate gifts.