Senior/Lead PPC Specialist in SKELAR

SKELAR is a Ukrainian venture builder that builds international tech businesses. Together with co-founders, we gather strong teams to win in global markets.

Today, SKELAR has a dozen businesses in various niches from EdTech to SaaS. These are companies that have been awarded by Product Hunt, are included in the ratings of the TOP startups and product companies of Ukraine, occupy the highest ranks in the AppStore, and develop platforms that are used by millions of people. TechCrunch, Wired and other global media also write about SKELAR businesses.

We are proud of a strong team of 800+ specialists who have cool expertise and ambitious goals. Our people are the company's most valuable asset, so we choose to build businesses together with the best talent on the market.

We are currently looking for a Senior/Lead PPC Specialist, which will build the Google Search direction virtually from scratch and scale it to seven-figure monthly budgets.

What challenges await:
- Finding the unit economy and scaling Google Search to a transactional business -models;
—Building the processes of your zone from scratch;
—Building effective cooperation with different marketing teams for the growth of your zone: Product Marketing, MarTech, Creo team and Marketing Analytics;
—Management and campaign optimization;
— Remarketing of own users through various engagement channels, including through Google. Our product is built on Retention, so this is very important;
- Conducting A/B tests in procurement, on funnels and on the product;
- Conducting business negotiations directly with the Google LCS team;
- Hiring people in your area and their people management;
- Research competitors and testing their best practices in our procurement.

What we offer:
- High level of autonomy;
— Ability to work directly with Head/C-level;
— A large number of service teams that will help build the zone (analytics, creatives, funnels, MarTech, etc.);
— Working with seven-figure budgets ($) and the ability to test different hypotheses;
— Strong and experienced team.

What is important to us:
— From < 2+ years of experience in User Acquisition/Performance Marketing;
—Managing budgets of $50,000 or more per month;
—Analytical skills;
—Understanding marketing metrics such as CPM, CTR, CPC, CPA, ROI, ROAS, LTV, CAC, retention and others. And the experience of their optimization;
—Growth-hacking mindset. That is, the desire to generate non-standard solutions and implement them. Experiment and experiment again;
- The ability to defend one's opinion with reason and to make decisions independently. In our team, each of the marketers is responsible for his own traffic channel, so you will have the opportunity to be responsible for the business results of a separate direction;
- English Intermediate+.

Will be an additional plus:
—US and UK markets;
—Skills in working with Google Tag Manager, Google Analytics, Tableau/Google Data Studio;
—Experience in working with Web products.

In addition to businesses, we are developing the SKELAR foundation from the employees of our venture builder onsupport of the Armed Forces. Within the initiative, we create and finance large projects that help bring our victory closer.

SKELAR is an environment for self-realization of people who are able to create successful companies. We call such companies the next big everything. We believe in their power and scale. We plan to continue to develop tech businesses, conquer global markets and work for the victory of Ukraine 🇺🇦

For this, we have created all the opportunities within our venture builder:
—8 infrastructure teams that help businesses close any issues: from recruiting and communications to finance and legal issues;
— A community of founders who have already launched more than one business and can share practical experience;
— Internal clubs for professional areas: marketing, development, finance, recruiting;
—Trainings, courses, attending conferences;
—Medical insurance, corporate doctor and psychologist.

Numo together to build the next big everything!