RRS specialist in Dripheat

Dripheat — a multi-brand e-commerce store specializing in the sale and resale of premium and streetwear clothing and accessories: Sp5der, Hellstar, Eric Emanuel, Gucci, Hermes, Gentle Monster and others.

We work with the USA, EU and Asia and are currently looking for a PPC Manager who is not afraid to dive into numbers, creatives and optimization on their own.

Requirements:
• Experience: 2-4 years as a PPC specialist, preferably in e-commerce.
• Working with platforms: excellent knowledge of Google Ads (Search, Shopping, Performance Max, remarketing); good understanding of other channels (Meta Ads, TikTok Ads) for comprehensive traffic attraction.
• Analytics and tracking: skills in working with Google Analytics / GA4, Google Tag Manager, Keyword Planner; ability to collect and analyze data, generate reports for decision-making.
• Marketing indicators: knowledge and ability to work with KPI: CPA, CPC, CTR, CPM, CPL, ROAS, LTV.
• Optimization: experience in search campaigns, keyword management, working with ads and dynamic remarketing.
• Language: English not lower than Upper-Intermediate for working with international platforms and analytical reports.
• Soft skills: strong analytical abilities, strategic thinking, ability to make decisions based on data, communication, teamwork.

Responsibilities:
• Launch, optimize and scale advertising campaigns in Google Ads and Meta Ads to achieve KPIs.
• Finding traffic and sales growth points through optimization of campaigns, keywords and ads.
• Create analytical reports to evaluate the effectiveness of advertising campaigns and products.
• Development and implementation of product promotion strategy on the Google platform.
• Analysis of user behavior from different traffic channels and interactions with product.
• Generation and testing of hypotheses to optimize traffic and improve conversions.
• Preparation and configuration of advertising accounts, work with auxiliary services: anti-detection browsers, proxies, etc.
• Prompt response to the blocking of advertising accounts: preparation and submission of appeals.
• Communication with Google and Meta support services to resolve technical issues and appeals blockings.
• Interaction with personal marketing consultants Google, Meta and representatives of the platforms to solve current tasks and consultations.
• Collaboration with marketing, product and design teams to improve the effectiveness of campaigns.

Desired skills and advantages:
• Experience with analytical toolsments: GA4, Google Tag Manager, Excel/Google Sheets.
• A/B testing skills of ads and creatives.
• Experience in integration and work with e-commerce platforms: Shopify, WooCommerce.
• Understanding of multi-channel advertising strategies and comprehensive approach to traffic.
• Experience working with high-moderation niches (high-moderation niches) and understanding the specifics of these areas.

We offer

• Competitive salary.
• Schedule: 10:00–19:00.
• Remote work format.
• Paid holidays and sick days.
• Work with international markets - USA, EU, Asia.
• A team without bureaucracy, where initiative and speed are valued.