Retention Marketing Specialist in Neoversity

YouRetention Marketing Specialist who knows how to create, manually build and run email and chatbot funnels, test hypotheses and turn your contact base into a stable revenue growth channel?

Do you know how to go all the way, from the idea of a funnel to the creation of chatbots and emails that drive traffic from the base to a purchase?

Then let's go get acquaintedv

Who we are:

Neoversity is higher education for new IT leaders. We teach by combining up-to-date technologies, a systematic approach and an environment that helps achieve ambitious goals. 

Neoversity is part of the GoIT Global group of companies that has been working in professional IT education for 10+ years. 

• 4 areas of European master's IT programs + bachelor's degree font-style: normal; text-decoration: none">The programs are developed in collaboration with Woolf and Epam.

• 1000+ students are studying right now. font-style: normal; text-decoration: none">Students' average 80% Retention Marketing Specialist with a hands-on approach that will build funnels to convert the base and find effective communications to convert audiences into sales.

  
  

  This is an exact match, if:

  • You have hands-on experience in launching sales funnels and independently set up automation through email and chatbots.
    
    

  • We built funnels from idea to implementation: formed hypotheses, started automation and analyzed the result.
    
    

  • Worked with email automation, chat bots (Telegram / WhatsApp / Instagram) and CRM systems, launched trigger campaigns.
    
    

  • You have experience working with a user base: audience segmentation, building a customer journey and communication scenarios for different segments.
    
    

  • Worked with lifecycle / retention marketing and understand how to convert the base into sales.
    
    

  • Able to work with end-to-end and intermediate sales funnel metrics, draw conclusions based on data and optimize funnels.
    
    

  • Independently find growth points in the customer base, initiate new hypotheses and propose communication scenarios to increase conversion.
    
    

  Would be an advantage:

  • Experience in A/B testing email campaigns or bot-funnels.
    
    

  • Basic understanding of APIs, webhooks and integrations between CRM, email services and chatbots.
    
    

  What will you do:

  • Design and run sales funnels to convert the email base and in chatbots: develop communication logic, create automations in CRM and run email and chatbot scripts (Telegram / WhatsApp / Instagram).
    
    

  • Develop lifecycle communications with users: launch welcome series, warm-up scripts, retention funnels and reactivation campaigns.
    
    

  • Work with the user base: segment audience, build behavioral segments and analyze user activity.
    
    

  • Run reactivation scripts inactive users and work on increasing the conversion of the base.
    
    

  • Analyze the effectiveness of CRM communications: work with open rate, CTR and conversion metrics.
    
    

  • Conduct A/B testing of communication scenarios and optimize funnels based on data.
    
    

  What we offer:

  Complete freedom of action and tests

  You have space for hypotheses, experiments and non-standard solutions — with a focus on the result and business goals.

  Worthy financial motivation

  Your skills = level of responsibility = level of ZP. We adhere to this equation, which is why we review the financial motivation of employees every year. If you grow, your position and motivation grow with you.

  Flexible work schedule

  Full remote or office with a terrace in the center of Kyiv with uninterrupted internet. Official employment, vacation and sick leave, full accounting and legal support.

  Absence of micromanagement

  We don't count the number of hours at the computer - we count your metrics and results. We carefully select people in the team according to GoIT values ​​to ensure an adequate atmosphere for work and development.

  Professional growth and culture of openness

  Feedback Driven culture, transparent, open communication, lack of hierarchical communication. We are proud that thanks to this approach, 80% of our managers have grown from line employees.

  Bonuses for your development

  • Free training on GoIT and Neoversity programs, training for children on GoITeens children's courses.

  • The possibility of studying at Neoversity and obtaining an international diploma on preferential terms.

  • Speaking club from English. 

  • Mental Health webinars from psychologists.

  Corporate life

  We constantly meet as a team online, and several times a year we hold large and very fun offline events.

  So how do we check if we have a match? ;) Are we waiting for your resume?