Retention Manager (Direct Marketing) in Stolichna Yuvelirna Fabrika

Requirements: Experience working with mass mailing tools (email, web push, sms, chat bots, other messengers), multi-channel communications (esputnik); Knowledge of basic retention metrics and email marketing; Deep understanding of customer retention and loyalty building principles; Ability to analyze data and make decisions based on data; Leading the direction according to the work plan, meeting deadlines. Main functions: Manage the client database, segment and maintain its relevance; Development/support of bonus mechanics and loyalty programs; Experience in working with and supporting end-to-end channel strategy: email, push, sms, viber, messengers (chatbots), etc.; Analysis of user profiles and their behavior in order to create relevant offers and messages for each user segment; Automation of campaigns, creation and adjustment of interaction chains; Conducting competitive analysis and market monitoring for identifying new opportunities for customer retention Working conditions: work in a well-known company with a long history; competitive salary; work schedule Mon-Fri from 9:00 a.m. to 6:00 p.m.; work in an office, within walking distance of M "Pochayna". If you are interested in our vacancy , send your resume or call 097-730-05-85 — Olena