Retention Manager in Talentgrator

Required skills:

• Minimum of 1 year of experience in Retention/CRM/Email-marketing within the iGaming industry.
• Experience with executing campaigns through various channels (email, push notifications, SMS, and messengers).
• Proficient in database analytics, crafting relevant offers based on player data.
• Adept at A/B testing, evaluating campaign results, and building mailings and trigger chains.

Responsibilities:

• Devise and execute compelling retention strategies.
• Run retention campaigns across multiple channels.
• Keep a close eye on key performance indicators (churn rates, reactivation success, and revenue from retained players).
• Analyze player behavior and engagement metrics.
• Refine player journeys for enhanced player satisfaction.
• Work in tandem with the product team and customer support.