Public Relations Executive in BAT

Direct message from the member who posted the job to BAT Oleksandra Kalinichenko Oleksandra Kalinichenko Senior Recruiter @ BAT | Master's in Psychology "British American Tobacco Ukraine" is part of the "British American Tobacco" Group of companies - a leading international tobacco company whose products are sold in more than 200 countries. We strive to be the best employer, providing comfortable working conditions and development of our employeesBAT UKRAINE IS LOOKING FOR PR SPECIALIST FUNCTION: Marketing (department for the implementation of marketing activities) LOCATION: Kyiv POSITIONING ROLE AND GOALS: You will be responsible for attracting consumers, strengthening equity and media-share of voice, a set of online and offline activations relevant to the brand's target audience, which includes, but is not limited to, the following scope of work: Co-creation of communication projects through multiple points of interaction with agencies. Integration of product, key messages and brand in activation. Cooperation with media/celebrities/content creators, determining the best options for brand development, in line with local recommendations and BAT marketing principles. Coordination with internal teams to coordinate planning of projects and activations. Active involvement in building online -communities, creating content for interaction and communication through social channels. Tracking the results and measuring the effectiveness of the created projects. Tracking/reporting and analyzing the effectiveness of the brand's communication channels within the established budget. Working closely with the Brand team to ensure that the communication strategy is aligned with the global brand strategy, aligned with the main brand objectives. Managing relationships and cooperation with suppliers to achieve business results. Document flow support for work results. NECESSARY EXPERIENCE, SKILLS AND KNOWLEDGE: Relevant experience in PR, content creation, community building and organization of events from 2+ years. Creative approach to solving non-standard situations. Understanding of the local media market, celebrities and content creators. Upper-Intermediate English, fluent in Ukrainian. Strong organizational skills skills and proactive approach – to effectively manage multiple projects in a fast-paced environment and work with global and centralized teams. Excellent communication skills - building, managing and engaging an online community and potential customers, solving problems and managing potential crises. Media analytics skills and understanding of market changes. Excellent presentation skills. Higher education. COMPANY PROVIDES: International experience - exchange of experience with colleagues from other countries Professionalteam and opportunity for development Competitive salary and annual bonus Meal compensation Medical and life insurance Well-being programs for the employee WE BATU BAT we adhere to our goal - to create a better tomorrow. This is what drives our people and our passion for innovation. See what's possible for you at BAT World's best employer with 52,000 BAT employees in over 175 markets Brands sold in over 200 markets Newly developed Tech Hubs create world-class innovation opportunities in 4 strategic locations Financial Times Diversity Leader and International Women's Winner Day Best Practice Seal Award winner - one of the 50 most stable companiesBELONGING, ACHIEVING, TOGETHERCollaboration, diversity and teamwork are at the heart of everything we do here at BAT. We know that cooperation with colleagues from different countries is what makes us stronger and better prepared to achieve our business goals. Come bring your difference! Show more Show less Position level Not applicable Type of employment Full time Job duties Marketing and Public Relations Industries Tobacco production