Produсt Marketing Manager (SOFTSWISS) in talentC

August 14, 2024

Product Marketing Manager (SOFTSWISS)

remotely

talentC is a full-cycle Ukrainian recruiting agency from the Genesis ecosystem.

Our team has been helping to scale the teams of leading businesses in Ukraine and the world for more than 10 years, finding and hiring specialists from Trainee to C-level.

Our partner is SOFTSWISS , a world leader in iGaming software development, with offices in Georgia, Malta and Poland, and a team working remotely from 12 other countries.

They are currently looking for a Product Marketing Manager to join their team.

Responsibilities:

• Generate and test ideas and hypotheses for the engagement funnel, including A/B testing landing pages;
• Implement these ideas from concept to completion, coordinating tasks with copywriter, designer and developer;
• Manage the entire funnel development lifecycle: from ideation and design to development and analysis;
• Track and monitor the performance of all marketing teams to ensure business objectives are met, including partner teams, BTL, procurement teams;
• Coordinate work between marketing teams and agencies;
• Control the planning, execution and analysis of marketing campaigns;
• Provide regular performance reports and information to senior management;
• Conduct constant market and competitor analysis to stay ahead of industry trends and identify new opportunities;
• Develop and implement marketing research plans, including customer surveys and focus groups;
• Track and report on the effectiveness of marketing campaigns and strategies.

Candidate requirements:

• 3+ years of work experience in a similar position;
• English language level at Upper-Intermediate+ level;
• Experience in conducting A/B tests and gathering information from them;
• Bachelor's degree in marketing, business administration, creative arts or related fields;
• Understanding trends in the mobile and web industry, as well as key user engagement mechanisms;
• Having a focus on monetization and conversion optimization strategies;
• Exceptional problem-solving skills combined with creative and analytical thinking;
• Enthusiasm for data analysis and interpretation.

Will be an advantage:

• Experience in Tier-3 markets / African market;
• Experience building a performance marketing team and developing a marketing strategy from scratch.

The company offers:

• Work in an international food IT company with offices in Poland, Georgia, Malta;
• Remote format of full-time work or work from a comfortable office;
• Flexible schedule. It is enough just to agree on time zones and joint working hours with the team;
• 20 days of paid vacation annually, as well as paid sick leave;
• Free online English lessons with a native speaker;
• Training, internal meetings, participation in international onesprofessional conferences and corporate events.

We are waiting for your resume!