Product Monetization Manager (Promova) in BOOSTERS (partner of Genesis)

August 29, 2024

Product Monetization Manager (Promova)

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Boosters is a Ukrainian product company. We create EdTech and life-improvement products that bring value to 10 million people around the world. Our applications regularly get into the TOP ratings in their categories.

Maybe you have already seen Promova, Just Done, Manifest.

Our main advantage is people. We work with those who strive for self-improvement every day and set themselves the goal of winning together with us. The team already has more than 100 people, and we have no plans to stop.

Currently, we are looking for a Product Monetization Manager to join the Promova team. The main objective of this role is to increase LTV and profitability of the product by conducting tests: points of sales (sale screens, pricing, messages etc), monetization methods, payment management.

Promova is a language learning platform that consists of a mobile app, a website, group courses and individual lessons with tutors, as well as media and social networks. The application has already been downloaded more than 15+ million times, and users have completed 35 million lessons with us. The goal of the team for the next 2 years is to occupy a top 5 position among online services for learning foreign languages. And over the next 5 years, we want to achieve the status of a unicorn company with Ukrainian roots.

Your area of ​​influence:

• Creating and managing a monetization strategy for a cross-platform product. Making decisions on its transformation in the process of business growth.
• Directly influence key monetization metrics through experimentation.
• Together with the marketing team, influence the significant growth of ROMI with increasing traffic volumes.

For this you will need:

• 2+ years of experience working on successful projects in the field of application monetization.
• Proven results in the development and implementation of effective monetization strategies (it will be an advantage if you show a couple of your cases).
• Ability to create and implement innovative monetization ideas and adapt to market changes.
• Ability to analyze the market, implement monetization best practices and A/B tests.
• Ability to identify non-obvious profit opportunities that will help improve business performance.
• Broad context on how marketing works with monetization.
• Ability to take responsibility for projects and make short-term and long-term decisions independently (data-driven decision-making: analysis of KPIs related to monetization and user acquisition).
• Experience with the full cycle of product development (from discovery to post-analysis)

Will be an advantage:

< li> Experience in building or working with designers to flexibly create monetization flow elements without a development team (paywalls / offer pop-ups etc).
• Experience in projects with GEO expansion.
• Experience building and testing new monetization features.

We offer:

• Autonomy for hypothesis testing and decision-making
• Direct impact on business indicators and ownership key metrics
• A clear team structure where you know where, to whom and what to follow
• Conditions for your constant growth, including cool players in the team and a profile Genesis Community generally open to you
• Large space to implement your own ideas and influence the product < /li>

Corporate benefits:

• Compensation for additional training at external trainings and seminars and Business and Management School for employees;
• A large electronic library and access to paid online courses and conferences, internal conversations and workshops, English courses;
• Corporate doctor and health insurance.

Interview process:

• Pre-screen with the recruiter (40 minutes)
• Test task < /li>
• Interview with Growth Lead (1.5 hours)
• Bar-raising (1.5 hours)

Leave your resume and let's create unicorns together! 🦄