Product Marketing Manager in PLATMA

About the Role:

We are seeking a passionate and experienced Product Marketing Manager (PMM) to join our team and play a pivotal role in shaping the go-to-market strategy for our innovative no-code software development SaaS platform. As a PMM, you will drive user acquisition, engagement, and monetization through strategic marketing initiatives.

Qualifications:

• 3+ years of experience in product marketing, with a proven track record of success in driving user acquisition and monetization (B2B, B2C)
• Strong understanding of SaaS products. The no-code software development experience will be a plus.
• Expertise in developing and executing integrated marketing campaigns across multiple channels
• Excellent product analytics and marketing analytics skills, with the ability to track and measure the impact of marketing efforts
• Proven ability to collaborate effectively with cross-functional teams, including product management, engineering, and sales
• Exceptional communication and presentation skills, both written and verbal

Responsibilities:

• Development and implementation of marketing and product analytics to identify growth points focused on foreign markets
• Conduct in-depth product and market research to identify opportunities for growth and user acquisition.
• Build strong collaboration between marketing and product development teams
• Develop and execute compelling product marketing campaigns across multiple channels, including email, social media, content marketing, and paid advertising
• Collaborate closely with product management and engineering to ensure alignment on product messaging and positioning
• Manage and optimize the product roadmap from a marketing perspective, ensuring that new features and updates are effectively communicated and promoted
• Analyze product usage data and marketing campaign performance to measure the impact of marketing efforts and identify areas for improvement
• Stay up-to-date on industry trends and competitor activities to ensure our marketing strategies are always ahead of the curve
• Bonus:
• Experience with no-code software development platforms

Benefits:

• Competitive salary and benefits package
• Opportunity to work on a cutting-edge product that is revolutionizing the way software is developed
• Join a passionate and growing team of talented individuals
• Make a real impact on the future of software development