Product manager in Proxima Research International

We are looking for a talented Product Manager to join our team, where you can demonstrate your skills and expertise. We value continuous development, effective communication and impact on product development. Our mission is to attract the best experts and ensure their success in our team. What do we expect from you? Development of the Apteki.ua project. , content) — Experience in promoting site applications among the target audience (including ASO) — Preparation of media plans for advertising campaigns in digital; — Practical knowledge of omnichannel digital marketing tools — IT product development project management — Mastery of SDLC, Agile product team management — Planning, budgeting, metrics control, product reporting — PMBOK frameworks: Agile — Jira / Confluence, UML, Mind map, Google tools Analytics, Google Ads, Facebook ads, CanvaAbout Proxima Research InternationalWhat tasks will need to be done? Development and implementation of the marketing strategy for the development of the "Apteki.ua" project, creation and approval of Road Maps. — Analysis and monitoring of the competitive environment in pharmaceutical e-commerce. Ensuring the growth of the share of the "Apteki.ua" project in e-commerce according to the set goals. — Ensuring constant growth and monitoring resource traffic, developing new services for visitors, increasing attractiveness for advertisers. — Control of the Apteki.ua site's content with relevant, up-to-date and unique content. — Promotion of App.Apteki.ua, generation of new users, their retention and control of the level of satisfaction with the product. — Technical improvement of the product, according to the Road Map. — Interaction with the sales department to develop offers to advertisers/clients. — Development of presentations and other marketing materials for product promotion. — Finding new niches, new partners and customers for the product, testing marketing hypotheses. — Monitoring of costs and ROI of the project and regular reporting on achieved goals and completed tasks according to the Road Map. — Control of marketing and financial metrics, analytics, budgeting, reporting — Selection of specialists according to the needs of the project, assessment of their competencies, hard skills audit of the team. What are the stages of selection? ✔️ communication with the recruiter → ✔️ interview with the Product Director → ✔️ test case → final interview→ ✔️ Job offer The trial period for this position is 3 months.