Product Development and Marketing Specialist @ IQ PL Sp. zoo in IQ PL Sp. z.o.o

Product Development, Sales Effectiveness and Marketing Specialist

Your responsibilities

The Product Development, Sales Effectiveness and Marketing Specialist plays a key role in the organization, combining knowledge about the market, customers and services. A person in this position should be responsible, be able to organize their work effectively, be creative and not be afraid of unconventional solutions. Work in this position is complex and requires both analytical and creative skills. Every working day brings new challenges and opportunities to learn and develop.

However, the most important thing is that it is a job in which there is no question of boredom, you plan most of your working time yourself, you also have a lot of space for ideas and independent decisions.

This is what we offer

• Employment contract
• Stable employment (the company has been on the market for over 20 years and bases its success, among others, on professional development employees)
• Access to the latest technologies
• Rich social package (MyBenefit cafeteria, medical insurance)
• "Pizza day", "fruit day"
• Parking space
• Possibility of remote work occasionally

About us

• IQ PL Sp. z o. o. has been operating on the market since 2001 and is one of the leading companies from Northern Poland providing IT outsourcing services.
• Currently, we maintain over 1,000 physical servers in our Data Center in Gdańsk, which are used by several thousand customers.
• We are in the process of building a second, neighboring Data Center.

• practical knowledge of marketing, ability to create strategies, content
• ability to analyze marketing
• independence
• ability use numbers and statistics effectively.
• digital marketing
• conscientiousness and meeting deadlines
• ability to use AI chats to support current work
• experience in working in the product development department /marketing
• Google Analytics, Ads
• Facebook Ads
• presentation skills
• English at a communicative level
• experience in managing company profiles on social media platforms such as Linkedin, Facebook, YouTube
• knowledge of SEO and the ability to optimize content
• education/field courses preferred: marketing, management, psychology in business or related
• knowledge of the market and the specificity of the IT industry welcome
• ability to create product offers and price lists welcome
• experience in working with advertising budgets and understanding campaign economics

Product Development, Sales and Marketing Effectiveness Specialist

Your responsibilities

The Product Development, Sales and Marketing Effectiveness Specialist plays a key role in the organization, combining knowledge about the market, customers and services. A person in this position should be responsible, be able to organize their work effectively, be creative and not be afraid of unconventional solutions. Working in this position is characterized by evilwife and requires both analytical and creative skills. Every working day brings new challenges and opportunities to learn and develop.

However, the most important thing is that it is a job in which there is no question of boredom, you plan most of your working time yourself, you also have a lot of space for ideas and independent decisions.

This is what we offer

• Employment contract
• Stable employment (the company has been on the market for over 20 years and bases its success, among others, on professional development employees)
• Access to the latest technologies
• Rich social package (MyBenefit cafeteria, medical insurance)
• "Pizza day", "fruit day"
• Parking space
• Possibility of remote work occasionally

About us

• IQ PL Sp. z o. o. has been operating on the market since 2001 and is one of the leading companies from Northern Poland providing IT outsourcing services.
• Currently, we maintain over 1,000 physical servers in our Data Center in Gdańsk, which are used by several thousand customers.
• We are in the process of building a second, neighboring Data Center.
,[Planning marketing activities: You plan marketing activities for the coming period. This may include advertising campaigns, promotions, events, and even new distribution channels., Creating sales content: You also create/co-create sales content, such as product descriptions, planning the look of the website, blog articles, social media posts, and even training materials. You create a product sales strategy, differentiators, promises, and value. You publish content on CMS-based websites., Company marketing strategy: You are working on the company's marketing strategy. This includes determining which services should be promoted, what the sales goals are, and what marketing activities will be most effective in achieving those goals. It is in this area that you find time to meet team members, take part in consultations and creative conversations. Market and competition analysis: You analyze market and competition data, which helps you understand current trends, what your competitors are doing and what your customers' needs are. You analyze our strengths based on collected data from customers. You organize simple marketing research., Improving the service offer: Based on the information collected or comments and opinions submitted by employees, you work on improving product offers or content available on the website. This may include changes in prices, product functions, or the way the product is presented to customers. You create promotional materials, informational PDFs, case studies.]
Requirements: Digital marketing, AI, Facebook Ads, Google Analytics, SEO
Additionally: MyBenefit Cafeteria, Pizza day, Fruit day, Free parking.