PR Manager in RainViewer

A creative PR Manager wanted, to join our team, enhance brand awareness, and expand our customer base by promoting our products.
 

We’re a Ukrainian team developing the mobile weather app RainViewer used worldwide.
RainViewer gathers and processes weather radar data through 80+ countries and has almost the biggest weather radar coverage on the market.

About us in brief:
* Product company, est.2017, up to 20 employees
* Google Play, App Store avg. rating 4.5*, 3m+ downloads
* Fully remote
* Mobile development
* Scrum/Kanban, Confluence, Jira, Slack

What to do:
* Develop and execute a PR strategy to enhance brand awareness, focusing on the target audience's interests and company’s product releases
* Identify key performance indicators (KPIs) for measuring the success of PR campaigns
* Work within a limited budget, ensuring cost-effective strategies and maximizing return on investment (ROI)
* Write and distribute press releases, articles, and blog posts on the local authoritative resources(Usa, Europe IT related medias and social platforms like Twitter, Telegram, Facebook, etc.)
* Build and maintain relationships with journalists, bloggers/influencers, and other media professionals who align with our brand and target audience
* Organize and promote online events and webinars to engage with the community as much as promote the app

Qualifications:
* 2+ y proven experience in public relations, preferably in the technology or mobile app industry
* Fluent in conversational English with strong creative writing skills
* Extensive managerial experience with a proven track record in implementing PR media strategies and managing the analytical processes for this
* Strong understanding of digital media, social media platforms, and influencer marketing
* Ability to create compelling content and pitch stories to the media
* Proficiency in using PR and marketing tools (e.g., media databases, social media management tools)
* Ability to make decisions independently and take responsibility for their actions

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Fully remote team
Flat organization
Tax compensation (UA)
Competitive remuneration level
No time trackers/screen recorders
Working hours are a subject to discuss, flextime
4+1 week (Friday is an optional day)