PPC specialist (Amazon) in ASBISC Enterprises PLC

We are looking for a PPC Specialist to work with Amazon who will be responsible for developing and implementing effective PPC advertising campaign strategies across multiple Amazon marketplaces, including Amazon Canada, Amazon US and Amazon EU.Job Purpose: Manage and optimize paid advertising campaigns click to drive targeted traffic and achieve marketing goals on Amazon.

Key Responsibilities:

• Develop and implement comprehensive PPC advertising campaign strategies for Amazon Canada, Amazon US, and Amazon EU marketplaces.
• Monitoring and analyzing the performance of existing campaigns on Amazon marketplaces.
• Conduct keyword research and analysis to identify high-value keywords and optimize campaign performance.
• Monitoring and analyzing campaign metrics, including ACoS and TACoS.
• Continuous campaign optimization, bid strategy adjustments, keyword targeting and ad placement to maximize sales and profitability.
• Work with Amazon's internal sales teams to identify advertising opportunities on the Amazon platform.
• Keep up to date with the latest trends and best practices in Amazon PPC advertising and the evolving e-commerce industry.
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• Prepare regular performance reports and provide stakeholders with actionable information.
• Identify opportunities to expand PPC advertising on other retail platforms such as Walmart and potentially manage campaigns on those platforms in in the future.

Requirements:

• Experience in managing Amazon PPC campaigns - preferably 2 years of work experience.
• Deep understanding of Amazon's advertising platform, including Sponsored Products, Sponsored Brands, and Sponsored Display.
• Strong analytical skills, ability to interpret data and draw conclusions, including familiarity with ACoS and TACoS metrics.
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• Knowledge of keyword research tools, campaign management software and analytics platforms.
• Excellent organizational and project management skills, ability to multi-task and meet deadlines.
• Self-motivation and a proactive approach to solving problems.
• English B1+

We offer:

• interesting and various tasks;
• dynamic work in an international company;
• wide opportunities for professional development and growth;
• stability, social security and guarantees;
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• possibility to work remotely.

KPI:

• Task feasibility
• Performance quality
• ACoS
• TACoS
• CTR (Click-through rate )
• CR (Conversion rate)
• CPC (Cost per click)
• CPA (Cost per action / conversion)
• CPO ( Cost per order)
• AOV (Average order value)
• ROMI / ROAS