Ppc specialist in Stolichna Yuvelirna Fabrika

PPC specialist Responsibilities: Setting up campaigns: launching tagging, writing "selling" ads, selecting keywords, competitive analysis, moderation; Working with semantics: analysis, expansion, negative keywords; Campaign analytics: identifying strengths and weaknesses, ensuring correct budget allocation, SC scaling; Evaluation and adjustment of strategies to increase the effectiveness of campaigns: bids, keywords, creatives, landing pages; Monitoring of competitors' activity; Management and control of budgets in advertising offices. Requirements: Experience with RRS (understanding of marketing channels and tools, including SEO, SMM, SERM, site creation, etc.); Analytical skills and independence; Practical experience: at least 3 years of work with Google Ads, necessarily experience with all types of RK (experience with Bing, Yahoo, LinkedIn, Shopify and other platforms will be a plus; Management of several projects; Technical skills: knowledge of Google Merchants , experience working with feeds and filters, understanding the reasons for blocking and how to prevent them. It is desirable to understand Google Ads Script; Understanding of marketing models (for example, RACE); Experience with analytical tools (GTM, GA4), ability to configure and analyze data, experience with Hotjar, Serpstat tools; Knowledge of Excel, Google Sheets, ability to work with a large amount of data, The ability to prepare technical specifications for the client. Skills in working with Looker Studio. Practical experience of compiling RRS and usability audits; Experience of working with e-commerce. Good communication skills, the ability to work in a team, the ability to set priorities, flexibility and adapt to changes. We offer: Work for a well-known company with a long history; The office is located within walking distance of the Pochayna metro station Work schedule: Mon-Fri (from 9:00 a.m. to 6:00 p.m.); A team of professionals in which you can realize yourself. processing of personal data for the purpose of recruitment to the company.