Performance Marketing Specialist @ VIST Group in Grupa VIST

Hi! Have you worked in the Digital Marketing industry? Are you tired of being bombarded with clients from the first day that you are often unable to actually serve?👀 You have no autonomy and influence on the campaign for clients? Do you want to work more with more tools, not just Google Ads? Do you need support from other teams such as IT, copy...? Do you feel like you are just a cog in the corporate approach to people? Read more 😉 Your role in the organization We are looking for an experienced specialist - an expert who creates and operates high-quality, effective advertising campaigns. Someone who can plan, analyze, and then translate their analyzes into reports, actions to improve these campaigns and communicate the results with the client. If your characteristics coincide with: You share values ​​that you do not give up regardless of the circumstances ❤️ Efficiency - you are able to analyze, correct and report efficiency improvement initiatives in the organization, both in internal processes and in work for clients ❤️ Continuous improvement - you feel naturally motivated to improving skills, improving knowledge, job position, processes in the company and receiving and giving developmental feedback ❤️ Kindness - you approach co-workers, customers and suppliers with empathy and kindness, but do not forget about honesty and being tough in the face of challenges 🧠 Your personality is more of an analyst who likes to plan and process data, look for relationships and improve. You love to develop yourself and the environment in which you work 🧠 You are such a positive thinker who tries to automate, improve your activities and look for new things. In return, we offer: Feedback for everyone who applies at each stage of recruitment, the value of which depends on the stage of recruitment 🌞 B2B salary: PLN 7,500 - PLN 9,000 net We also have something extra for you: We are a participant of the MMS (Mid-Market Sales) acceleration program. Thanks to this, you will have space for special support and consultations from Google employees. Other: We also have an office in Tarnów ul. Słowackiego 33-37/8👉 Typically, we work 2 days remotely and 3 days in the office. Flexible start of working time. We start between 7 a.m. and 9 a.m. and finish between 3 p.m. and 5 p.m. What does the recruitment process look like? Fill out the form Initial video verification interview in Polish, lasting about 30 minutes Task completion Recruitment interview consisting of: multimedia presentation conducted by the candidate according to specific guidelines, case study (tasks checking practical skills) + our questions free conversation in a restaurant outside the company to have space to get to know each other as people Employment decision Out-of-the-box thinking and problem solving 🔧 The need for business understanding of many industries to effectively deliver value from campaigns 🔧 Prudence and anticipating what may go wrong, how to avoid certain obstacles 🔧 Extensive knowledge of marketing and advertising, from creating strategies, through writing sales texts, and the ability to evaluate advertisementsam 🔧Proficiency in analyzing marketing data, interpreting their key indicators and drawing conclusions, including effective analysis of competitors' activities 🔧Very basic knowledge of usability and functionality (UX) to analyze the effectiveness of processes on the website and improve this efficiency - UX optimization with cooperation with the client and our specialist to avoid wasting funds on advertising 😉🔧Creating and implementing online advertising campaigns 🔧Current management and modification of campaigns to increase advertising effectiveness 🔧Evaluation of the effectiveness of sales campaigns on the side client – ​​is the investment in advertising profitable? "Responsibility for conversion and engagement rates on the website (bounce rate, pages/visit, page value, etc.) - research and optimization;"🔧Design and implementation of marketing automation (advertising)🔧Ability to effectively operate numbers and statistics . Preparing recommendations, analyses, reports for the purpose of optimizing activities. Ability to draw conclusions and build recommendations based on data analysis. 🔧 Presentation of data with argumentation 🔧 Knowledge of Google Ads programs/tools, 💻 Google Analytics 4, 💻 Facebook Ads, 💻 GTM, 💻 Looker Studio, 💻 Proficient in Excel 💻Google Ads Editor💻Google Merchant Center Ability to work deep and concentrate🔧 Assertive towards the client - you have to be an expert and partner in his eyes, not an executor of his ideas 😉🔧 Stoic calm and rational action when "something comes up" - analysis first You will get a plus if you can also: You have knowledge in the field of automation in marketing, e.g. through tools: HubSpot, SalesManago, Edrone, etc. 👌 An additional value for us would be a significant strengthening of the performance team in terms of media planning and above-average performance in terms of analytics. 👌 Knowledge of English at a minimum level. B2👌 GSC (Google Search Console Tools), 👌 Basic knowledge of statistics and avoiding heuristic errors. An additional advantage will be reading and understanding N. Taleb's books: Deceived by Randomness, Black Swan and Antifragility - Basic knowledge of pricing to assess the accuracy of customer pricing strategies, promotions and sales in e-commerce advertising. to be able to predict the effectiveness of advertising campaigns LinkedIn Ads 👌Allegro Ads 👌Amazon Ads 👌Spotify Advertising 👌Pinterest Ads 👌Microsoft Ads (Bing)👌Adobe Analytics 👌 ;Programmatic 👌Google Marketing Platform 👌Google Web Designer 👌TIkTok Ads What are we not interested in? Formal education. First of all, we look at your values, attitude and skills - we don't look at your CV, we only look at it as a guide. Dress code Hello! Have you worked in the Digital Marketing industry? Are you tired of being inundated from day one with clients you often cannot realistically serve? You have no autonomy and powerfor a campaign for clients? Do you want to work more with more tools, not just Google Ads? Do you need support from other teams such as IT, copy...? Do you feel like you are just a cog in the corporate approach to people? Read more 😉 Your role in the organization We are looking for an experienced specialist - an expert who creates and operates high-quality, effective advertising campaigns. Someone who can plan, analyze, and then translate their analyzes into reports, actions to improve these campaigns and communicate the results with the client. If your characteristics coincide with: You share values ​​that you do not give up regardless of the circumstances ❤️ Efficiency - you are able to analyze, correct and report efficiency improvement initiatives in the organization, both in internal processes and in work for clients ❤️ Continuous improvement - you feel naturally motivated to improving skills, improving knowledge, job position, processes in the company and receiving and giving developmental feedback ❤️ Kindness - you approach co-workers, customers and suppliers with empathy and kindness, but do not forget about honesty and being tough in the face of challenges 🧠 Your personality is more of an analyst who likes to plan and process data, look for relationships and improve. You love to develop yourself and the environment in which you work 🧠 You are such a positive thinker who tries to automate, improve your activities and look for new things. In return, we offer: Feedback for everyone who applies at each stage of recruitment, the value of which depends on the stage of recruitment 🌞 B2B salary: PLN 7,500 - PLN 9,000 net We also have something extra for you: We are a participant of the MMS (Mid-Market Sales) acceleration program. Thanks to this, you will have space for special support and consultations from Google employees. Other: We also have an office in Tarnów ul. Słowackiego 33-37/8👉 Typically, we work 2 days remotely and 3 days in the office. Flexible start of working time. We start between 7 a.m. and 9 a.m. and finish between 3 p.m. and 5 p.m. What does the recruitment process look like? Fill out the form Initial video verification interview in Polish, lasting about 30 minutes Task completion Recruitment interview consisting of: multimedia presentation conducted by the candidate according to specific guidelines, case study (tasks checking practical skills) + our questions free conversation in a restaurant outside the company to have space for getting to know each other as people Employment decision, [Preparing advertising campaigns, Implementing them, monitoring and improving the results, Presenting the results to the client and acting as a partner, expert, Continuous process of deepening your product knowledge and skills, Introducing improvements to your daily work, that will help you work better and improve the company's efficiency] Requirements: Excel, Google Search Console, Google Analytics, PrestaShop, Google Ads, Facebook Ads, GTM, Looker, Adobe, Web design, HubSpot, SalesManago, Edrone