Middle PPC specialist in Personalities, HR Company

We are an international recruiting company, we are looking for a Middle PPC specialist for our client

The client company is an advanced marketing agency working in the direction of Digital

Description

Join us and your work will turn into a calling. You will participate in the creation and development of projects that open new horizons and set trends in the digital world.

Requirements:

• Experience with PPC tools, including Google Ads and Facebook Ads.
• Knowledge of various advertising formats and campaign customization capabilities
• Deep understanding of key metrics (CTR, CPC, CR, CPA, CPL, ROI, ROAS, ROMI, CAC, LTV) and ability to calculate them and adjust campaigns based on them.
• Strong analytical skills and ability to collect and analyze data using tools like Google Analytics/Rick.ai.
• li>Ability to work with technical aspects of advertising, web analytics/pixel setup via Google Tag Manager.
• Experience in media planning and advertising budget allocation.
• Personal qualities:
   - Analytical thinking and creative problem solving.
  - Ability to work in a team and collaborate with other departments, including seo specialists, programmers and designers.
  - Attention to detail.
  - Accountability.

Requirements:

• Work exclusively with "white" niches and international projects .
• Niche analysis and competitor audit.
• Regular analytics to maximize ROI and reduce CPL.
• Development and implementation of promotion strategies.
• Setting up and optimizing advertising campaigns.
• Implementing and setting up GA4, working with GTM.
• Analyzing results and improving campaigns.
• Reporting and identification of areas for improvement.

Will be a plus

IMPORTANT TO US

• Experience with Google Ads and Facebook Ads no less 1 year in various niches.
• Experience with Linkedin, Bing, Pinterest, Amazon (will be a plus).
• English at Intermediate level or above (will be a plus).
• High level of knowledge in Google Analytics and GTM.
• Setting up Pixel Facebook events.
• Ability to analyze the market and competitors.

Working conditions:

Why you want to work with us:

• Transparency and openness: Our top management is always open to dialogue, we value every team member and guarantee the clarity of our joint mission.
• Stability and security: We support each other not only at work, but also in life, guaranteeing paid vacations and sick days. You can always count on support and understanding from us.
• Continuous development: In the company, we support your professional growth with the help of a clear and transparent grading system, which ensures the clarity of your career development path in our company.< /li>
• Development. Learning and teaching. Exchange of experience between colleagues and participation in professional conferences.