Middle Growth Marketing Specialist in Connect.net.ua

Hello! I am Artem, the founder and head of the Internet provider selection project at the address. You can look at connect.net.ua

I am looking for an assistant/partner, middle growth marketing a specialist Right now I'm the only one doing the promotion/marketing. I want to delegate part of the work, to start 15-25 hours per week. Next, if everyone is comfortable, we will expand cooperation.

Goal: to ensure a rapid increase in the number of target users сonnect.net.ua, using a combination of low-budget and high-performance marketing strategies.

Tasks:

1. Development and implementation of a growth marketing strategy .
2. Creation and implementation of marketing campaigns on various platforms.
3. Analysis of data and optimization of marketing campaigns.
4. Collaboration with colleagues to achieve company goals.
5. Tracking and reporting on the results of marketing campaigns.

Potential areas of work:

1. Guerrilla Marketing:

• Development and implementation of creative, non-standard marketing campaigns with minimal costs.
• Using the urban environment, events and unexpected communication channels to attract attention to the service.

• li>
• Examples: stickers, chalk drawings, viral online campaigns, unusual partnerships.

• Writing and distribution of press releases - news releases, project achievements.
• Organization of interviews and manager's comments for mass media.
• Building relationships with journalists and editors of specialized publications.

• Identification of bloggers and opinion leaders whose audience is interested in the topic of the Internet and technologies.
• Conducting joint campaigns, contests, service reviews.

• Creation and promotion of quality content to attract and retain users.
• Development of a content plan for a blog, YouTube channel, social networks (Facebook, Instagram, TikTok).
• Filling with content: articles, videos, infographics, guides, surveys, contests.
• SEO optimization of content to increase visibility in search engines.< /li>

• Development of an affiliate network with real estate sites, IT services, telecom sites.
• Integration сonnect.net.ua widget on partner sites.
• Monitoring the effectiveness of partner campaigns and optimization of results.

• Identification of relevant forums and communities where Internet connection issues are discussed.
• Active participation in discussions, providing expert assistance and recommendations.
• Promotion of the service Connect.net.ua in Nenav

• Promotion Connect.net.ua in existing Telegram channels through the placement of advertisements, partner publications, participation in joint projects.

• Launching and setting up remarketing campaigns on Facebook, Instagram to return users who have already visited the site Connect.net.ua, but did not take the targeted action.
• Using different advertising formats (banners, videos, carousels) and targeting different audience segments to increase the effectiveness of campaigns.

Requirements:

1. Experience 2+ years of experience in marketing, with a focus on growth and user acquisition.< /li>
2. Experience with growth marketing platforms and tools such as Facebook Ads, Instagram, Telegram, email marketing, A/B testing.
3. Experience with influencers.
< li>Understanding of SEO and SEM principles.
4. Experience in creating and implementing growth marketing campaigns.
5. Data analysis and reporting skills.
6. Excellent written and verbal skills communication skills.
7. Experience in a dynamic start-up or fast-growing company is preferred.

Expected results (KPI):

1. Increasing traffic to the site Connect.net.ua.
< li>Increasing the number of applications for connecting to Internet providers.
2. Increasing brand recognition Connect.net.ua.
3. Strengthening the company's position on the market.

Personal qualities:

1. Analytical mindset and result orientation.
2. Creativity and the ability to think outside the box.
3. Independence and initiative.
4. Ability to work in a team and communicate effectively with different people.
5. li>

Why my project:

1. Simplified decision-making chain - one person.
2. No bullshit policy.< /li>
3. Working on a live product with significant impact but no micromanagement.
4. A Lannister Always Pays His Debts. I fulfill the arrangements and pay for the work done. It seems trite, but it can happen to anyone.
5. I earn money through entrepreneurship, I can teach a lot if it is interesting.
6. We have a compact team of 7 people - I, my partner, account manager, developer, context specialist, address directory, accountant. We've been working remotely since 2016, before it became mainstream. a week, other communication in Telegram
7. Tasks in Asana or Trello
8. Job done => profit on your FOP or let's agree

Process recruiting:

1. Introduction
2. Interview
3. Job offer