Middle Email Marketing Specialist in Boosta Inc

Hello!

We, Boosta, are an international IT company with a portfolio of many successful products, performance marketing projects and our own investment Burner Foundation. Boosta was founded in 2014 and has since grown to 600+ members. We are actively developing and creating cool career opportunities for our specialists!

We are currently looking for a Middle Email Marketing Specialist to join our bright and dynamic team, where creativity and skill are valued. If you are ready to take your email marketing career to the next level and be a part of something extraordinary, we would love to meet you. Let's build the future of direct marketing at Boosta together.

What tasks will need to be tackled?

• Strategize for Success: Developing and implementing a strategy to increase revenue for our manual email campaigns, turning ideas into effective results.
• Automate for Efficiency: Creating and improving automated workflows that improve the customer journey, ensuring flawless and personalized experience.
• Drive Channel Growth: Development and implementation of a strategy to increase the share of revenue from the email channel, positioning it as a key factor for business success.
• < strong>Engage & Retain: Activate and engage our user base with targeted, engaging email content that keeps them connected and loyal to our brand.
• Innovate & Create : Development of new email templates that resonate with our audience and meet our marketing goals.
• Own Your Channel: Full responsibility for our direct marketing channels, managing the strategy, implementation and optimization with autonomy and confidence.
• Analyze & Optimize: Continuous analysis of campaign performance, gaining actionable insights to refine and improve future email marketing efforts.
< li>Ensure Deliverability: Building a reliable email infrastructure that maximizes deliverability so that our messages reach the right mailboxes at the right time.
• Revenue Focused: Earning income through strategic email campaigns, having a clear plan to multiply profits and ensure sustainable growth.

What do we expect from you? 

• English Proficiency: Upper-Intermediate English level or higher.
• Industry Experience: 2+ years of experience as a CRM/Retention Manager, particularly in the iGaming niche.
• Customer Lifecycle Expertise: In-depth knowledge of the customer journey in iGaming (required) and familiarity with affiliate marketing ( will be a plus).
• Data Analytics: Ability to analyze performance and product metrics for decision making.
• A/B Testing: Significant experience in designing and executing A/B tests to optimize campaign performance.
• Manual Campaigns: Strong expertise in planning, implementation and optimizationmanual email campaigns.
• Domain Warm-Up: Proven experience of warming up new domains and setting up the necessary infrastructure for successful email marketing.
• Cold Emailing : Experience in developing and executing cold B2C email strategies.
• Email Deliverability: Deep understanding of email deliverability best practices, with a focus on maximizing success rates, especially with Gmail.
• Automation: Skills in creating automated email campaigns based on CRM events to increase user engagement.
• User Activation: Expertise in user activation and reactivation strategies through targeted email initiatives.
• Template Creation: Ability to create email templates using drag-and-drop tools for flawless design and deployment.

What are the stages of selection?

• 1st stage: communication with the recruiter.
• 2nd stage: interview.
• 3rd stage: final interview.
• 4th stage: collection of recommendations.
• 5th stage: job offer!

What do we offer?

• Remote work, because we had remote before it became mainstream. Work from anywhere in the world.
• Flexible schedule and the ability to plan the working day yourself.
• Mental health support - lectures from experts, compensation for 5 sessions per year with a psychologist, etc.
• 28 working days of vacation per year (after 3 months of cooperation).
• Development and learning opportunities: presentations by various speakers, a large corporate library, course compensation, a mentoring program, and of course English lessons.
• But most importantly: Boosta is a team of professionals where everyone feels supported and gains confidence.

IfYou responds to everything described above - send us your CV! strong>