Media Buyer (PPC, Google Ads) in Traffbro Limited

Would you like to start doing traffic arbitrage? Great, because right now we are looking for experienced contextualists in Warsaw and Cyprus. Join our super successful team if you have the following skills: Experience working with contextual advertising for at least 2 years; Experience working with Google Ads search (understanding the tools and capabilities of the advertising system) ;Understanding the principles of Google Analytics, Google Tag Manager;Quick self-learning, discipline and self-organization;Knowledge of key advertising indicators—CPC, CPL, CPA, CTR, ROI;Proficiency in Excel (Google Sheets).Responsibilities: Creation and preparation of Google accounts and advertising Google Adwords accounts; Setting up campaigns: launching tagging, writing "selling" ads, selecting keywords, competitive analysis, moderation; Working with semantics: analysis, expansion, negative keywords; Campaign analytics: identifying strengths and weaknesses, ensuring the correct allocation of the budget, scaling RC; Evaluation and adjustment of strategies to increase the effectiveness of campaigns: bids, keywords, creatives, landing pages; monitoring of competitors' activity; Management and control of budgets in advertising offices. Working conditions: The opportunity to do what you love and communicate with like-minded people; Competitive PR; Corporate events and team building.