Media buyer (Facebook) in STRUKTURA

General requirements: 3+ years of experience running paid advertising campaigns (Facebook is a must; other traffic sources will be a plus) Good analytical skills, the ability to interpret data and draw conclusions; Knowledge of A/B split testing and statistics; Experience in the US and in other English-speaking markets Previous LP optimization experience, basic understanding of UX; Good knowledge of Google Sheets; Understanding of the CPA optimization process to maximize the profitability of advertising campaigns; You have a clear understanding of CTR, CPL, CPI, CPA, CR, CAC, LTV, ROMI, ROI and other metrics ;Ability to work independently and in a team;Strong independent decision-making, organization, planning and problem-solving skills;English - Intermediate and above.As a plus:In-depth understanding of Google Analytics and other tracking systems;Experience with Voluum/Keitaro or other TDS; Experience in niches prone to blocking; Understanding of the specifics of working with traffic for mobile applications and ASO experience. About the company STRUKTURA We are a Ukrainian product IT company that started its journey in 2020 with only five employees, right on the brink of the COVID pandemic. Two years later, the world changed again when a full-scale invasion of Ukraine began. However, during this time we have grown into a tight-knit team of over 60 talented individuals and launched several innovative products. We are still small and humble, but ambitious, and have already demonstrated our endurance and determination. What do we do? We develop, launch, promote and support our own: web SaaS products mobile applications utilities for social media Since the main asset and key to success are people, we carefully select each specialist in our team and try to create the best conditions for pleasant cooperation. Currently, we offer: adaptive work schedule 18 days of vacation + 3 sick leave (without confirmation) winter vacation at the expense of the company (1st week of the New Year) hospital days are paid at 100% in an unlimited number (with confirmation) health insurance for colleagues and children , psychological support, a budget for training and development, corporate training and training, guidance on tax compensation, FOP, bonuses for birthdays and major events in the lives of colleagues, 50% compensation for studying English or sports. classy corporate events, Pizza day, and outings for late lunches in establishments near the office, for changes in the environment and informal communication. And the most important thing is a cool team that sincerely accepts new colleagues!