Media Buyer in AventusGroup

Aventus Group is an international group of Fintech companies. We have been creating and developing our products on 3 continents for over 13 years.
We are currently looking for a Targetologist. 

Join the Aventus Group and become an important part of a large association of professionals who make Fintech history around the world!

Responsibilities:

• Development and implementation of targeted advertising strategies:Creating effective campaigns focused on the target audience, taking into account the characteristics of Facebook, Instagram, Twitter and Snapchat, TikTok, as well as specialized in mobile promotion applications.
• Market and competitive environment analysis:Conducting research to identify trends in social media and advertising platforms, as well as competitor analysis with a focus on mobile applications. 
• Search for new channels of engagement.
• Optimization of advertising budgets:Development of strategies for rational distribution of funds, analysis of cost effectiveness.
• Creation of advertising materials: Drafting and coordination of technical specifications with designers and copywriters.
• Management of campaigns on Xiaomi Ads and Petal Ads platforms: Optimization of advertising campaigns, analysis of results and making adjustments.
• Working with Twitter and Snapchat: Creation and optimization of advertising campaigns on Twitter and Snapchat.
• A/B testing:Conducting a large number of A/B tests to identify new growth points and optimize advertising strategies.
• Reporting on all PPC channels: Active participation in the compilation and analysis of reports on the results of advertising campaigns on various platforms.

Requirements:

• Experience in targeted advertising in social networks:Experience in setting up targeted advertising independently for at least 2 years, successful cases of work with Facebook, Instagram, Twitter and Snapchat, TikTok.
• Knowledge of advertising platforms: Understanding of the principles of operation and optimization of advertising campaigns on the platforms Xiaomi Ads, Petal Ads.
• Analytical skills: Ability to conduct market analysis, assess competitiveness and optimize advertising budgets.
• Experience in creating creatives: Ability to create attractive and original advertising materials.
• Experience with mobile applications:Knowledge of the specifics of promoting mobile programs through social networks and advertising platforms.
• Communication skills:Willingness to interact with the team and provide detailed reports on the work performed.
• Remote work experience: Ability to effectively organize the work process in remote mode.
• Willingness to hold daily half-hour meetings in the evening time.
• Fluent English/Spanish is a plus.

Conditions:

• Location: Remote work focusing on the Mexican market.
• Employment type: Full.
• Compensation:Depends on candidate's experience and qualifications.