Media Analyst in DZEN, HR-agenciya v sferi digital ta IT

DZEN is a community that unites specialists in the field of IT, digital marketing, media and HR. We provide employment, set a course for a job search strategy and inspire new achievements and results at work!

Our friends and partners dynamic media-company who runs several successful YouTube channels is looking for an Analyst/R&D Specialist to join the team and drive innovation through research and analytics.

Who is our perfect candidate?

• 1+ year of experience in media analysis, digital marketing, content creation, or social media management.

• Proven experience in research or marketing departments, particularly in digital media.

• Passion for video content creation, with a focus on YouTube or other video platforms.

• Understanding of YouTube as a platform, its algorithms, trends, and best practices.

• Proficiency in media analytics tools (e.g., Google Analytics, YouTube Analytics, Social Blade), SEO, and content management systems.

• Fluent in English, both written and spoken.

• Knowledge of other languages is a plus.

Duties & Responsibilities:

• Monitor and analyze YouTube trends, viewership data, and audience behavior.

• Identify emerging content niches and topics with high potential for virality.

• Stay updated with changes in YouTube algorithms and their impact on content visibility.

• Collaborate with the content team to develop strategies for optimizing video titles, and thumbnails.

• Recommend best practices for ideation and video production, including engagement techniques in scriptwriting and editing process.

• Generate regular reports on channel performance, including metrics like views, watch time, subscriber growth, and engagement rates.

• Present findings and recommendations to stakeholders, including content creators, marketing teams, and senior management.

• Conduct competitive analysis to benchmark the channel’s performance against top competitors.

• Identify successful strategies and tactics used by leading YouTube channels.

• Analyze audience demographics and behavior to tailor content strategies.

• Monitor audience feedback, comments, and engagement to build a loyal community. Analyze competitors comments.

• Experiment with new content formats, styles, and promotional techniques to enhance channel growth.

• Stay abreast of new tools and technologies that can improve content creation and analysis processes.

What do we offer?

• Convenient hybrid or remote work schedule, with the possibility of working in a fully autonomous office;

• Stable salary;

• Paid vacation, sick leave, days off;

• The possibility of free and unlimited attendance of group trainings in the gym with which we cooperate;

• If you are interested in developing, we will compensate you for 50% of the costs of external education.

Ready to join our dynamic team? Contact our TA Specialist @nebesniuk_anastasiia_nm with the job vacancy title mentioned and don’t forget to attach your resume