Marketing Specialist in Zest Logic

Responsibilities:

- Developing and implementing marketing strategies for Enterprise clients.
- Using Google Analytics to analyze traffic, user behavior, and the effectiveness of marketing campaigns.
- Setting up and optimizing tracking of conversions, events, and other key indicators.
- Identify and analyze trends and develop recommendations to improve performance.
- Preparing reports and presentations for clients, demonstrating results and suggestions for optimization.

Requirements:

- 3 years of experience as a marketing specialist or analyst.
- Deep knowledge and experience with Google Analytics, including setting up, optimizing and interpreting data.
- Ability to work with large amounts of data, analyze and draw conclusions.
- Knowledge of the basic principles of SEO, PPC, SMM and email marketing.
- Ability to create reports and presentations, as well as present data in an understandable way for clients.
- Strong analytical and communication skills.
- Experience working with Enterprise clients is a must
- Fluency in English is required.