Marketing manager (retention), affiliate in Unidad

Job description Good afternoon! We are Unidad, a media buying company that has been successfully operating in the market since 2018. We are currently looking for a Marketing manager (affiliate). up to a dollar (payment scheme: salary rate in dollars + bonuses based on work results); The possibility to work remotely from anywhere in the world; The possibility of material, professional and career development in the TOP team in the CIS. WHAT WE EXPECT FROM YOU: Construction and implementation of an end-to-end strategy in channels: email, push, sms, telegram, etc. Adaptation of communications of the entire team to online channels, setting tasks for contractors, designers and developers. Automation of retention, customer conversion and increase of the average check. Conducting regular mailings to clients: e-mail, SMS, Push, Telegram (generation, writing of texts, development and layout of templates for newsletters in eSputnik, TurboSMS, etc.). Analysis of competitors' newsletters (pros, cons, offers, traffic to the site, frequency of newsletters). Analytics, work on efficiency, improvement of KPI and LTV of clients. Participation in the development of promotional offers, CRO. Participation in projects to increase the subscriber base. Performance tracking, optimization of expenses and control of budgets. Conducting analysis and generating reports based on implemented communications/activities in accordance with set goals, evaluating their implementation and providing recommendations for improving efficiency. YOU SUIT US IF YOU HAVE: Similar successful work experience of 1 year or more. Confident knowledge of mailing services/experience working with them. Good knowledge of the basics of email/viber newsletter copywriting, etc. Understanding of the basics of work through email: CAN-SPAM requirements, segmentation, CR/OR/CTR, A/B testing. Confident professional knowledge of PC and Internet, Google Sheets and Excel. Confident knowledge of (primarily written) English. Quick learning skills and readiness to work efficiently. THE ADVANTAGES WILL BE: Experience working with white and gray verticals. Knowledge of the basics of HTML. I am waiting for your current resume with answers to questions and the level of desired experience.