Marketing Manager Generalist in Valor Software

Marketing Manager Generalist

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We are seeking an experienced and strategic Marketing Manager to join our team. This role requires a dynamic individual with a proven track record in B2B marketing, team management, and comprehensive knowledge across various marketing channels. You will be responsible for leading our marketing efforts, coordinating with the COO to implement strategies, and ensuring alignment across the entire team to achieve our business goals.

Key Responsibilities:

• To lead and manage a marketing team of COO, Sales, Part-time PPC Specialist, Digital Content Specialist, designers, vendors, and software developers, ensuring effective collaboration and productivity
• Coordinate with the COO to implement and align the marketing strategy across the team
• Oversee the website’s performance and updates, collaborating with designers and copywriters
• Enhance brand visibility through strategic work with B2B listings and analysis
• Co-create case studies and reviews in collaboration with the delivery team
• Prepare and manage online and offline events, fostering partnerships to enhance brand presence
• Ensure all marketing efforts (SEO, SMM, link building, PR, email marketing, content marketing, listings) are cohesive and effective
• Develop and execute lead-generation strategies to drive business growth

Qualifications:

• Experience : 3+ years as a Marketing Manager with a strong background in B2B marketing
• Self-Responsibility: Highly proactive and capable of generating tasks and maintaining them independently
• Knowledge: Proficient in SEO, SMM, link building, PR, email marketing, content marketing, and listings
• Tech Enthusiast: Passionate about tech content and staying up-to-date with industry trends
• Collaborative: Excellent team player with strong interpersonal skills to work effectively with colleagues and executive leadership
• Results-Driven: Focused on generating business results through strategic marketing initiatives
  We offer:
  • Flexible working hours
  • Compensation of PTO
  • Partial compensation for certification costs and professional conferences
  • Partial refund for sports club memberships
  • Partial compensation of health insurance
  • Access to mentorship and knowledge-sharing initiatives
  • The freedom to work from anywhere in the world, with fully remote work
  • Regular compensation review based on your personal development
  • Opportunity to participate in open-source projects
  • Minimal bureaucracy, synergy, and formalities, primarily focusing on effective communication.