Marketing Manager and PR (for B2B in IT) in Itera Research

Weare looking for aMarketing and PRManager tojoin our international team with apolicy oftrust, development, and shared values.Weare asoftware development company that builds our software products and provides custom software development services tothe international market. Wework with TOP 500 Fortune companies, Enterprises, Governmental organizations, and growing startups.Weare happy toinvite acandidate who isready towork with lead generation and business development managers, industry experts, designers, and tech teams, and ready toinvest their knowledge and energy into driving the growth ofour business together.Responsibilities:• Craft and execute innovative marketing, content, and lead generation strategies across multiple channels, including social media, email marketing, content creation, and events.• Conduct thorough evaluations ofchannel and campaign effectiveness, leveraging data and metrics tooptimize performance and drive continuous improvement.• Serve asthe company’s brand steward, managing our brand portfolio and positioning through compelling marketing messages, hard offers, and descriptions.• Dive deep into the digital landscape, testing various hardware and solutions toidentify opportunities where wecan deliver maximum value toour clients.• Pitch the company todiverse communities and act asanexpert voice inforums where our target audience congregates.Ifyou’re passionate about making waves inthe marketing world and driving impactful results, this role isyour platform toshine!Requirements:• Experience inB2B, ideally within theIT industry focusing onoutsourcing services orproduct companies. However, we’re open toconsidering candidates with experience inother B2B sectors such asmarketing services, healthcare, orlegal services, where expertise isparamount.• Proven track record ofpromoting products orservices onthe global market.• Proficiency inutilizing marketing tools and software for automating marketing processes.• Demonstrated creative skills and the ability tocraft engaging content.• Strong analytical skills with the ability todigitize and analyze work results, making data-driven decisions.• Excellent communication and collaboration skills toeffectively engage with both internal teams and external stakeholders.• English Level: C1/C2+, with aminimum ofUpper-intermediate proficiency.Plus:• Experience inorganizing online events orparticipating inoffline events.• In-depth knowledge ofthe international media landscape within theIT service industry.Ifyou’re ready tomake animpact and drive the promotion ofour cutting-edge IToutsourcing solutions, come join our dynamic team!