Marketing Manager in Twist Robotics

September 2, 2024 miltech

Marketing Manager

Lviv

Twist Robotics is looking for an experienced Marketer to promote innovative technological solutions that help the defense forces. Our product line includes both completely software solutions and physical products that have been serially produced.

Your task will be to formulate a marketing strategy and implement it to ensure recognition of our products and attract new customers in the Ukrainian and Western markets.

Main responsibilities:

• Development and implementation of comprehensive marketing strategies to promote the company and individual products on domestic and international markets.
• Market and competitor analysis to identify growth opportunities and develop unique sales propositions.
• Budgeting planning for paid promotion channels, PR activities, participation in industry events.
• Content creation for marketing materials such as presentations, brochures, videos, articles, etc.
• Coordinating with the development team and end users to gain a deeper understanding of the products and the possibilities of their use, and to adapt marketing messages according to the characteristics of the products.
• Conducting marketing campaigns in social networks, on specialized platforms and participation in industry events.
• Measuring the effectiveness of marketing campaigns and adjusting strategies based on the received data.
• Work with contractors and partners: task setting and control, organization, search for new opportunities.
• Setting marketing goals for the entire company and each product separately, monitoring progress.
• Cooperation with the sales department, setting common goals, monitoring their achievement.

Requirements:

• Work experience in the position of a marketer from 3 years.
• Understanding the technology market and military technology.
• Experience in creating and implementing marketing strategies focused on B2B and B2G segments.
• Excellent communication and writing skills.
• Experience with analytical tools to evaluate the effectiveness of marketing campaigns.
• Ability to multitask and quickly adapt to changes in the market.
• Fluency in English (oral and written). Knowledge of Polish will be a plus.

We offer:

• The opportunity to work in an innovative company that develops advanced technologies for the defense industry.
• Competitive salary.
• Flexible work schedule, office in Lviv and the possibility of remote work.
• Professional development and the opportunity to participate in international conferences and exhibitions