We are looking for a Marketing Acquisition Lead to strengthen our team.
This proposal encompasses the development of a global strategy, team leadership, and result optimization. You will focus on ensuring steady growth of the client base and maximizing sales volumes through paid channels in key regions of Asia, Latin America, South Africa, and Europe.
With us, you will gain freedom in decision-making, exciting challenges, and a highly skilled team of professionals who will support and generate ideas with you, implementing innovative approaches to achieve the best results.
Explore opportunities at JustMarkets and become a part of our team of professionals!
Responsibilities:
- Manage the team of digital marketing and Social media to drive their motivation and enthusiasm;
- Develop the strategy of online acquisition across all digital channels, including social media;
- Create and manage a sales structure with the development and implementation of sales strategies that drive revenue growth;
- Develop and manage marketing campaigns across multiple channels including SEO, SEM, social media and email marketing;
- Continuously analyze and plan result outcome relevant campaigns to meet all preset KPIs;
- Plan annual, quarterly, and monthly budgets and manage forecasts;
- Provide dashboards and analytics for each online channel;
- Identify and deliver new opportunities and innovative campaigns/approaches;
- Lead the negotiations with a digital agency and continuously monitor their performance;
- Continuously monitor the quality of traffic;
- Monitor and incorporate industry trends and best practices into marketing and sales efforts;
- Collaborate with the Sales team to develop targeted campaigns and materials to support lead generation and customer retention.
Requirements:
- 3+ years of proven client acquisition digital marketing experience;
- Experience in a fast-paced digital agency /online business (such as e-commerce, online finance, or other online B2C company);
- Experience in managing a team of minimum 5e employees;
- Experience in working with budgets from 50k USD;
- Practical experience in user acquisition in Asia, LATAM, South Africa, and Europe markets;
- Good understanding of conversion funnel performance and its analysis;
- Experience with Google Analytics or other web analytics tools;
- Proven analytical and quantitative skills, including a strong understanding of online marketing metrics.
- Strong proficiency in MS Excel (and proficiency in SQL highly
desired); - Advanced negotiation skills, the use of various “negotiating levers”;
- Skills in bargaining in the direction of decreasing rates without losing the quality of traffic;
- Upper-Intermediate English level both verbal and written.
Will be a plus:
- Experience with SEO, Affiliate traffic, paid traffic sources;
- Experience in working with differenttracking systems (Voluum, AppsFlyer, etc.)
- Experience of working with FinTech sphere;
- Experience in cooperation with remote/foreign employees.
Our benefits:
- Opportunity to work with international markets;
- Our processes are tailored to enable remote work and flexible work schedule;
- Competitive salary;
- 20 paid days off throughout the year to travel and rest;
- 10 paid days off throughout the year if you get sick;
- Company Library;
- Friendly and goal-oriented working environment.