Congratulations! We are Smartiway, an established and progressive team of professionals in the field of Fintech (IT + Finance) since 2013. We are constantly working on our development and now we need a Marketer (middle) in the team Duties: launch, management and optimization of advertising campaigns in Google Ads, Meta Ads, Apple Search Ads, etc.; analysis of key marketing and product metrics of the project; CPA/CPI control of partners; testing new sources of traffic, tools, approaches; searchin
Congratulations! We are Smartiway, an established and progressive team of professionals in the field of Fintech (IT + Finance) since 2013. We are constantly working on our development and now we need a Marketer (middle) in the team Duties: launch, management and optimization of advertising campaigns in Google Ads, Meta Ads, Apple Search Ads, etc.; analysis of key marketing and product metrics of the project; CPA/CPI control of partners; testing new sources of traffic, tools, approaches; searching for growth points, conducting experiments and forming conclusions; developing technical tasks for creating creatives for advertising campaigns; communication and building interaction between different teams (marketing, product, analytics); active participation in building and improving the marketing strategy What we expect from the candidate: from 2-x years of work experience in the field of performance marketing (web and app); practical experience of working with advertising platforms — Google Ads, Meta Ads, Apple Search Ads, etc.; practical experience of working with analytics systems — Google Analytics 4, AppsFlyer/Adjust; data analysis and optimization skills advertising campaigns; the ability to build processes such as communication between different departments; experience in effective management of an advertising budget of $10k per month. It will be an advantage: understanding the features and business processes of fintech products; current Google Ads, Google Analytics, Meta certificates; working skills with GTM It is important for us to see: · critical thinking and analytical skills; · autonomy and responsibility; · goal-orientedness; · active and flexible We offer: Official employment Flexible work schedule: from 8:00 a.m. to 5:00 p.m., 9:00 a.m. to 6:00 p.m., 10:00 a.m. to 7:00 p.m.; Sat, Sun — weekend Hybrid schedule: 3+2 (2+3 after Tues, as needed): office/remote Salary review from 2 times a year Friendly team Cozy office, comfortable working conditions Work in the Business Center near the metro (availability of transfer from Lybidsk)