Marketer in LaserVille

Job DescriptionWe are a chain of LaserVille laser hair removal salons in Ukraine and PolandLaserVille is a new generation laser hair removal, the most effective and painless. We are currently looking for a marketer in our team. Marketer (PPC, SMM Specialist) Tasks: Development of marketing strategies and plans, their implementation and adaptation to business requirements. Search and control of contractors, customization and management GoogleAds, SEO, SMM work with bloggers. Requirements: 2 years of successful work experience in a similar position (experience in the beauty industry will be an advantage); knowledge of marketing communication tools; experience in conducting complex advertising events; creativity; responsibility; attention to detail; initiative Systematicity. The marketer is responsible for: Development of marketing and creative strategies and plans. Analysis of CA, brand and product study. Analysis of competitors and their promotion tactics. Market analysis of price factors. Analysis of user behavior; evaluation of the impact of digital campaigns on sales. Selection of keywords and creation of ads; Implementation of targeted Google ADS advertising campaigns, targeted advertising on social networks (Meta for business). Analysis of their effectiveness and further optimization. Management of budgets; Control of compliance with media plans and other KPIs ((CPA / CPC / CPM / CTR / CR / ROAS / ROMI). Formation of reports for company management. Analysis of brand promotion channels; Development of a comprehensive calendar of brand activities. Implementation promotions and advertising campaigns. Implementation of promotion strategies on social networks, writing content plans, publications, selection and creation of photo content; Setting plans and monitoring work with bloggers and influencers Setting and monitoring tasks to improve the site of this promotion; Experience, skills, competencies: Understanding the basics of marketing, promoting brands on the Internet for increasing knowledge of offline sales Knowledge and understanding of basic principles of digital marketing, including SEO, PPC, social media and content marketing - analytics for evaluating the effectiveness of advertising campaigns and strategies. High level of sociability and the ability to work in a team, the ability to effectively communicate with various stakeholders. Creativity and the ability to generate new ideas and concepts for brand promotion. Understanding the characteristics of the target audience of beauty salons and the ability to create and adapt content for it. The desire to develop and improve your professional skills in the field of marketing. Working conditions: Trial period: 3 months Work schedule: Mon-Fri (9:00-18:00) The place of work can be either on the right or on the left bank of Kyiv - the water of the most famous salons Discounts of up to 70% on salon tattoo services Stable long-term work Cash a birthday giftFun corporate partiesAdequate management