Lead User Acquisition Manager in Vira Games

Lead User Acquisition Manager remotely VIRA GAMES is an independent Ukrainian gaming company specializing in the development and publishing of mobile games. Our team is a creative alliance that combines experience, creativity, drive and professionalism. Requirements: Minimum of 5 years of experience in user engagement, preferably in the mobile gaming industry, including experience with puzzle-casual games and games with a high proportion of in-app monetization. Experience in managing campaigns at a high level: managing budgets from 300-500k/month, optimizing large volumes of traffic. Deep knowledge of advertising platforms: Google (UAC), Facebook, TikTok, as well as networks Unity, IronSource, Mintegral, AppLovin. Advanced knowledge of mobile analytics tools (MMP) such as AppsFlyer and Adjust. Creative analysis and optimization skills, ability to apply analytical data to improve results. High leadership qualities: the ability to inspire, motivate the team, teach and develop staff. Expert knowledge of the industry: understanding of current trends, technologies and market dynamics. Responsibilities: Strategic management of campaigns: Development and implementation of complex user engagement strategies, optimization of campaigns with the goal of maximum ROI. Innovation and testing: Implementation of innovative approaches and technologies, conducting A/B testing to improve campaign results. Analysis and optimization of traffic: Deep analysis of data to improve the effectiveness of campaigns, management of changes in strategy in real time. Automation of processes: Use and development of automated tools to improve the effectiveness of campaigns. Leadership and mentorship: UAM team leadership, mentoring, training and employee development. Cooperation and coordination: Effective interaction with other departments to achieve common business goals, project management. Expected results: Leadership in achieving business goals: Maintaining and developing a high level of performance in user engagement. Growth and development of the team: Formation of a culture of continuous learning, adaptation and innovation. Improvement of marketing strategies: Continuous improvement of approaches and work methods, ensuring their compliance with changing market conditions. We offer: Work anywhere on the globe. At Vira Games, remote work is the standard, not the exception. A minimum of bureaucracy and a maximum of freedom of action. The ability to influence the process of realizing your ideas without unnecessary obstacles. We appreciate your ideas and give you creative freedom without the restrictions of taste stereotypes for their implementation. Competitive salary in $, guaranteed bonus in the form of $200 annual training. Develop together and celebrate your achievements! Activities that contribute to your personal and professional development. From regular trainings and master classes to pre-team meetings and cultural events. The atmosphere, some employees feel like part of a single team. For us, every player is important, every success is the result of our joint work.