ProArea, a global supplier of software engineering and IT outstaffing/outsourcing services, is looking for a Lead Generation Manager.
WHAT WE EXPECT FROM YOU / REQUIREMENTS:
MUST HAVE:
- Upper-Intermediate English proficiency
- 1+ years of proven experience in LinkedIn lead generation
- Strong interest in marketing and social media
- Fundamental understanding of the IT market
- Experience in initiating and successfully maintaining conversation along with presentation abilities
- Ability to write engaging messaging sequences on LinkedIn
- Creative thinking and problem-solving skills
- Ability to work independently and as part of a team
- Ability to adopt new and emerging marketing concepts quickly and effectively
NICE TO HAVE:
- Experience with other social media platforms and their lead generation strategies
- Experience working on Crunchbase
- Knowledge of marketing automation tools and CRM systems
- Background in content creation and digital marketing
- Analytical skills to track and measure campaign performance
- Experience with paid advertising on LinkedIn
- Understanding of SEO and content optimization techniques
- Certification in digital marketing or related fields
RESPONSIBILITIES:
- Based on the received information (ICP, search criteria) search for leads using optimizing tools (Linkedin Sales Navigator, CrunchBase, Snov.io, etc.)
- Actively approach companies to present services, via email and LinkedIn
- Build and cultivate prospect relationships by initiating communications and conducting follow-up communications in order to move opportunities through the sales funnel
- Pre-sales process, lead qualification, needs, and objections handling, presenting
- Promotion of the company in LinkedIn and other social networks
- Manage data for new and prospective clients in Pipedrive, ensuring all communications are logged.
Your CV is the missing puzzle piece we're excited to see!