Junior Performance Marketing Specialist at Laba in Laba Group

Junior Performance Marketing Specialist at Laba

Kyiv, remote

Online education is the territory of explosive startups and investments. By 2025, the global volume of EdTech will be more than $400 billion.

We, the Laba Group team, started 8 years ago - and are already EdTech leaders in Ukraine.

In 2020, we entered the European market, and now we are actively working on projects in Ukraine, Poland, Romania, Turkey, Hungary and the Czech Republic.

Briefly about us:

• in 2015 we started the first master class in Kyiv
• in 2020 we opened offices in 5 European countries
• leading the online education market in Eastern Europe
• launched 600+ courses and taught 115,000+ students from over 50 countries
• among teachers — specialists from Google, Microsoft, Netflix and Nike
• by 2025 we will become an EdTech-Unicorn 🦄

Natives work in each country, and courses are held in local languages.

We created a strong team and became Laba , which is written about in Forbes and Harvard Business Review. Our next goal is to become a Unicorn company. We are growing and looking for "our" people. Therefore, our Digital Marketing department cannot do without reinforcements. We are currently looking for a proactive Junior Performance Marketing Specialist 😎

What tasks await you:

• creating , management and optimization of campaigns (Meta Ads)
• monitor quality (CA/non-CA) and lead value - keep it within KPIs
• communicate with producers, copywriters and designers, give give them feedback on the quality of the RK
• generate ideas for improving promotional materials

We will feel connected if you have:

• a conscious desire to develop in the field of marketing
• experience of launching conversion campaigns
• experience of working with Facebook Ads Manager, Google Analytics (will be an advantage)
• analytical skills and the ability to work with data
• offer non-standard ideas, find solutions and take responsibility for them
• understand marketing metrics (such as CPM, CTR, CPC, ROI, ROAS, LTV, CAC, etc.)

We are ready to invest in you: teach you how to launch new creatives, give support from the lead and all the necessary tools for a cool result. You will have the opportunity to grow as a Senior Marketing Manager, improve your skills and influence the results of the entire department.

Our recruitment process is transparent and clear: interview with a recruiter -> test -> Zoom interview with the Head of Digital Marketing Ukraine. After that, you will receive an offer in the mail.

Now you know more about us.

And we want to know more about you: leave feedback - and develop EdTech together🚀